Strategy, Accounts And The Creative Process Feature In 2016 AdSchool Line-Up

Strategy, Accounts And The Creative Process Feature In 2016 AdSchool Line-Up

With increasing demand from industry for relevant, contemporary and practical learning opportunities, The Communications Council has now announced eight courses have been added to the 2016 AdSchool training calendar, with several more in development for later in the year.

Courses deliver industry-recognised training for people working in advertising and marketing communications. Students learn by doing with up to date case studies and practical scenario experience, sharpening their skills to deal with the demands of a dynamic creative business.

Tony Hale, CEO of The Communications Council said, “We’ve received strong interest from agencies across Australia this year in our AdSchool program, particularly in the area of Brand Strategy and Development, which has led to the same program running a second time in Sydney as a result.

“AdSchool is deliberately versatile to enable us to respond to our members’ needs – we therefore encourage agencies to continue to register interest for courses that they would like to see running in their state.”

New additions by state so far include:

NSW

How to Sell Your Work (Workshop)
Friday 13 May
Ben Keenan, Digital Creative Director, Clemenger BBDO Melbourne

Brand Strategy and Development
Wednesdays, 15 June – 24 August
Errol Flanagan, Strategy and Innovation Director

VIC

The Art of Account Management
Wednesdays, 18 May – 20 July
Bryce Coombe, Group Account Director, Clemenger BBDO Melbourne

Strategic Planning Fundamentals
Wednesdays, 3 August – 5 October
Anuj Mehra, APG lead and Head of Strategy, Blue Hive

QLD
Brand Strategy and Development
Wednesdays, 15 June – 19 July
Amanda Windus, Strategic Planner

How to Sell Your Work
Friday 17 June (Workshop)
Ben Keenan, Digital Creative Director, Clemenger BBDO Melbourne

Understanding the Creative Process
Wednesdays, 6 July – 14 September

Creative & Digital Copywriting (Workshop)
Wednesday 3 August
Michael Kennedy, Sr Writer-Rumble Advertising & Peter Dowse, Director, Marketeam (& Google Uni Speaker)

 

 




Please login with linkedin to comment

adschool courses Dry July Edge tony hale YouTube

Latest News

Scroll Media Recruits Costa Panagos From Twitch
  • Advertising

Scroll Media Recruits Costa Panagos From Twitch

Digital publisher network Scroll Media has employed ex-Amazon Twitch gaming executive Costa Panagos (lead image) to strengthen its Scroll Gaming capability. Panagos is highly experienced in game advertising and media sales professional with two years in account management at Twitch and three years in media sales at News Corp, so will bring his extensive media agency […]

Year13, Microsoft & KPMG Australia Launch AI Course For Gen Zs
  • Technology

Year13, Microsoft & KPMG Australia Launch AI Course For Gen Zs

School-leaver service Year13 has launched a new Artificial Intelligence course to upskill young people in AI, made in collaboration with Microsoft and KPMG, at an event to rally industry support behind youth AI fluency. The free online course AI Amplified which is part of Year13’s Academy aims to provide all young people with the opportunity […]

General Motors Snares Heath Walker From Scania
  • Advertising

General Motors Snares Heath Walker From Scania

General Motors has announced the appointment of Heath Walker (lead image) as the new marketing director for GM Australia and New Zealand, effective April 23, 2024. Walker brings a wealth of marketing and communications experience gained from working across various industries, including IT, sporting, and auto – notably Tesla, Nissan and most recently, Scania in […]