Small Business Radio Eagle Waves Gets A Boost In 2015 With Rebrand

Small Business Radio Eagle Waves Gets A Boost In 2015 With Rebrand
SHARE
THIS



Australia’s radio station for small business, Eagle Waves Radio, has been given a boost with the announcement that it has merged with small business magazine, My Business. The network will be re-branded My Business Radio powered by Eagle Waves, and will return in February 2015.

Eagle Waves Radio founder, small business leader and award winning entrepreneur, Angela Vithoulkas, said: “In Australia there are over two million startups, small and medium businesses who don’t always have the time, access to resources or the expertise required in order to stay current with legislative, regulatory and industry trends that directly impact their business. Eagle Waves started in 2012 as a voice for these businesses, providing live online content and podcasts across a variety of in-demand topics.”

“We have built a loyal audience and I am pleased that we can continue to expand and broaden our content through our partnership with My Business,” Vithoulkas said.

My Business celebrated its 23rd anniversary this year and speaks directly to the SME sector via its monthly magazine that is distributed in both print and digital format and through its website, a weekly e-newsletter, social media platforms and its annual prestigious Business Awards that recognise small business excellence and innovation.

My Business, CEO, Steve Maidens, said, “Following 12 months of collaboration with Eagle Waves Radio we are excited to be taking our involvement to the next level. As the popularity of online radio grows, our objective is to be a ‘go-to’ source for small to medium business owners wanting to learn, share and empower each other to succeed and flourish.

“This new initiative will provide an opportunity to cover a broader number of topics and subject matter that are not addressed in depth by the mainstream media organisations. We will also offer members of the SMEA the opportunity to promote and profile their businesses to a wider audience and prospective clients,” Maidens said.

When My Business Radio powered by Eagle Waves returns to the air on February 1st, listeners will be welcomed by several new hosts providing educational and informational content that will be digitally recorded and made available as podcasts. The new format will allow for industry leaders and government officials to engage directly with the audience, ensuring that My Business Radio powered by Eagle Waves continues its role as the voice of small business in Australia.

Latest News

The Best Time Of The Day To Check Your Emails
  • Opinion

The Best Time Of The Day To Check Your Emails

Bombarded by too many emails? Are the the little buggers taking up more of your time than they effectively should? Well, let Inventium founder and B&T regular Dr Amantha Imber (pictured below) pass on her sage words on tackling your electronic mail avalanche… I have a confession to make. I love checking email. I love how productive I feel smashing through […]

Opinion

by B&T Magazine

B&T Magazine
Culture As A Competitive Advantage
  • Opinion

Culture As A Competitive Advantage

Emma Bannister (pictured below) is founder and CEO of Presentation Studio, APAC’s largest presentation communication agency and author of the book Visual Thinking: How to transform the way you think, communicate and influence with presentations. In her latest B&T post, Bannister says a good office culture brings a myriad of advantages you probably have not even […]

Opinion

by B&T Magazine

B&T Magazine
M&C Saatchi’s This. Film Studio Announces Nat Geo Doco Series On Rhino Conservation 
  • Campaigns

M&C Saatchi’s This. Film Studio Announces Nat Geo Doco Series On Rhino Conservation 

M&C Saatchi Group’s film and television production studio THIS. has revealed its first major project, a two-part documentary series in partnership with National Geographic, Cisco Systems, Canon Australia and Land Rover South Africa. The documentary series, hosted by cricket legend Kevin Pietersen and outback wrangler Matt Wright with conservationist and Canon Australia Photographer, Julia Wheeler, […]

Ovarian Cancer Australia Appoints 10 Feet Tall As Its Integrated Agency Partner
  • Media

Ovarian Cancer Australia Appoints 10 Feet Tall As Its Integrated Agency Partner

Following a competitive pitch process, 10 feet tall is standing proud as the newly appointed agency for Ovarian Cancer Australia (OCA). The agency’s response to a complex brief included a strong multifaceted brand platform that spans all media and includes mainstream media working in conjunction with fundraisers and activations for the charity throughout the calendar […]

Edge Adds BASF Seeds To Client Stable
  • Advertising
  • Media

Edge Adds BASF Seeds To Client Stable

Independent agency Edge has announced its Melbourne office has been appointed to deliver integrated services for agricultural brand BASF Seeds, following a competitive pitch. Edge’s remit spans strategy, creative, advertising, digital and media for BASF Seeds, its InVigor products and its MySeed platform. Dan King, managing director of Edge Melbourne, said the agency was delighted […]

Cropped shot of two men working together with laptop and notepad in a minimalistic workplace enviroment with desklamp and plant
  • Media

Applications Open For 2018 Copy School

Applications have opened for the 2018 Copy School in Sydney, sponsored by NewsMediaWorks, with another world-class line-up of guest creative tutors. Copy School is designed to encourage the best quality copywriting across all channels and engages some of Australia’s leading advertising creative directors and copywriters, as well as news media executives, to pass on their […]