Pooled Energy Appoints Magnum & Co And The Wired Agency

Pooled Energy Appoints Magnum & Co And The Wired Agency

Swimming pool electricity retailer Pooled Energy has appointed Magnum & Co and sister agency The Wired Agency to its roster, following a competitive pitch.

Magnum & Co will handle Pooled Energy’s social media and PR, while The Wired Agency has been appointed to manage the company’s search and display advertising.

Both agencies will collaborate with Pooled Energy to support its mission of trialling energy-saving technology in 5,000 pools across Sydney, with funding from ARENA.

Pooled Energy founder and chairman John Riedl said: “We are excited to have partnered with these two agencies to work towards getting this life-changing technology in front of Australians.

“There is a huge opportunity here to make a real impact, and we’re confident that both Magnum & Co and the Wired Agency will be instrumental in helping us achieve our goals as a business.”

Carl Moggridge, managing director at Magnum & Co, said: ‘’We are delighted to have won this work with Pooled Energy. It is such an exciting time for the company with their recent funding from ARENA to trial innovative new technology in 5,000 pools across Sydney.

“We’re thrilled to be working alongside its founders, Greg Irving and John Riedl, who are both incredibly talented and highly respected in the energy and technology industries. We’re excited to see what we can achieve together.”

Angela Hampton, founder of The Wired Agency, said: ‘’There is no better time than now to be working with a company that is striving for cheaper and more sustainable energy solutions.

“We are so thrilled to have been appointed this work with Pooled Energy at such an exciting time for them, as well as alongside Magnum & Co. It’s great to be working collaboratively with such a forward-thinking and talented group of people.”




Please login with linkedin to comment

magnum & co Pooled Energy The Wired Agency

Latest News

Revium Snags Peter Bauld From Deloitte Digital
  • Advertising

Revium Snags Peter Bauld From Deloitte Digital

Revium, a leading full-service digital and AI consultancy, has announced the appointment of Peter Bauld (lead image) as Executive General Manager. Revium is a full-service digital and AI consultancy with over 20 years of experience creating engaging digital experiences for leading organisations and their customers. Bauld joins Revium after an illustrious career spanning over two […]

Veridooh Snatches Prashand Menon From ScentreGroup
  • Advertising

Veridooh Snatches Prashand Menon From ScentreGroup

Out-of-home OOH) and digital media leader Prashand Menon (lead image) has joined OOH ad tech company Veridooh as group business director within NSW and QLD. Menon joins Veridooh from his most recent role as ScentreGroup’s group business director and brings with him more than 10 years of experience in Australian media. Previously, he held positions […]

Kat & Co Transforms Into THE WORLD OF Experiential Agency
  • Advertising

Kat & Co Transforms Into THE WORLD OF Experiential Agency

After more than twelve years of producing experiences for some of the world’s most innovative brands, including Hermes, Van Cleef & Arpels, Louis Vuitton, and Tiffany & Co, Kat & Co has quietly metamorphosed into THE WORLD OF. THE WORLD OF is an experiential agency at the juncture of culture, technology and the human condition. […]

SMG Studio Launches Risk: Global Domination X Dune Part Two
  • Campaigns

SMG Studio Launches Risk: Global Domination X Dune Part Two

Through a licensing agreement with Legendary Entertainment, SMG Studio inked the rights to adapt Dune: Part Two into a game based on Risk: Global Domination, Hasbro’s interactive board game. Inspired by Denis Villeneuve’s cinematic masterpiece, Dune: Part Two, this new digital adaptation, RISK: Global Domination X Dune: Part Two, is poised to captivate players from […]

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market
  • Marketing

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market

Taylor Swift, Lunar New Year and the Sydney Gay and Lesbian Mardi Gras Festival have had a dramatic impact on the number of people moving in and around Sydney over the past month, drawing big crowds into the heart of the city and its surrounding suburbs. New data from digital outdoor company QMS reveals a […]