Media Monitoring Challenger Streem Delivers Nationwide Sugar Hit

Media Monitoring Challenger Streem Delivers Nationwide Sugar Hit

Challenger media intelligence company Streem has this week launched an aggressive direct marketing campaign to Australian PR, corporate affairs and media managers.

With thousands of colourful cupcakes being distributed Australia-wide, the campaign plays on the sweet experience of Streem’s print, online, TV, radio and social media monitoring.

Streem’s business lead, Elgar Welch, said 2018 was on track to be a big year for the company, signalling significant competition against its legacy competitors.

“We’ve brought a fresh, fast and comprehensive choice in media monitoring to market,” he said.

“Streem’s news and information is delivered within minutes of publication or broadcast, is highly accurate and backed by a local team of dedicated account managers.

“Our direct-delivered cupcakes are just the start of a sweeter experience and we’re looking forward to talking to companies across the country.”

Streem is urging customers to consider their options before signing any new deal or long-term arrangements with alternative or current providers, given the increasing competition in the market.

The company is also warning customers about the dreaded ‘automatic roll-over’ clauses present within many legacy media monitoring provider contracts.

“Don’t sign a new contract, check for automatic roll-over clauses and talk to Streem about a fast, accurate and flexible choice in media monitoring,” Welch said.

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