Publicis Communications has the arrival of its first chief growth officer with the appointment of experienced industry leader, Matt Cooney.
Cooney will partner closely with Publicis Communications ANZ CEO Michael Rebelo to develop the group’s overall business development strategy across its entire stable of agencies.
Cooney, formerly a senior leader at BBH, hhcl+p and Fallon in the UK – and for many years a key member of the Host Sydney management team – has most recently been running his own consultancy working with clients and agencies across the region.
Rebelo said: “Publicis Communication’s new business success for the likes of Mercedes-Benz and Campbell-Arnott’s have demonstrated the effectiveness of our ‘power of one’ philosophy. Matt has been key to these wins and in his new role will help to further harness the combined potential of our diverse set of agencies and capabilities.
“Matt is an industry expert in the art of new business and we’re excited that he’s decided to join us and help accelerate our growth.”
Commenting on his appointment, Cooney added: “I’m delighted to be working with such a talented, progressive and humble bunch of people. In my time as a consultant, I’ve admired Mike Rebelo, and his various agency teams’ drive. Ultimately, it’s that innovative and entrepreneurial spirit that makes this a fantastic opportunity.”