Melbourne-based PR agency Isle of Lime has announced it has won the PR and stakeholder communications account for property website realestateview.com.au.
The win will see the Isle of Lime working closely with newly-appointed creative and media agency Sphere on realestateview.com.au’s new brand positioning as well as supporting its growth through a strategic ongoing PR program.
Isle of Lime will oversee and manage all the media and influencer activity, provide content and digital support as well as stakeholder management as realestateview.com.au goes through its transition.
The agency will also be leveraging the new creative provided by Sphere to ensure an integrated approach to media, social and PR.
Lina Cabai, founder and director of Isle of Lime, said: “This is an exciting time for us as we gear up for a strong growth period, with realestateview.com.au becoming the third client win we’ve added to our stable in the last month.
“Our passion and commitment to adding more imagination, creativity and impact to our work is shining through, and we look forward to delivering considered outcomes for realestateview.com.au.”
Michael Abdel, founder and executive creative director of The Sphere Agency, said: “It was important to us to find a best-in-breed partnership to bring the realestateview.com.au vision to life through PR. Isle of Lime has always demonstrated a creative and clever approach to communications, which aligns perfectly with our style.”