Australian innovation consultancy How To Impact has announced the appointment of Guy Hudson (pictured above) to the newly-created role of innovation director.
Hudson brings 10 years’ experience as an entrepreneur and strategic adviser to the company, having worked with a raft of both private companies and governments.
How To Impact’s managing director, Matt Whale, said Hudson will add fresh thinking and help shape the consultancy’s future projects.
“How To Impact has been providing innovation strategy and delivering major innovation projects for close to a decade, and our client base of established and progressive organisations is always looking for expert counsel on their innovation frameworks and strategies,” he said.
“Guy’s extensive experience with start-ups will allow us to tap into Australian businesses’ desire to harness the benefits of open innovation and entrepreneurship within their organisations, and to fast-track disruptive innovation.”
Commenting on his new role, Hudson said: “I have been blown away by the enthusiasm and ambition of the multi-disciplinary team that Matt has brought together.
“How To Impact not only helps its clients to develop great products and services, but also builds new thinking into the core of their businesses. That is something I cannot wait to be a part of and help drive in the years ahead.”