HubSpot Named A Facebook Badged Marketing Partner

HubSpot Named A Facebook Badged Marketing Partner
SHARE
THIS



Marketing and sales software provider HubSpot has announced that Facebook has recognised the company as an official badged marketing partner.

The new partnership builds upon existing collaboration between the two companies, which includes several different integrations, such as the ability to schedule and directly publish content from HubSpot to Instagram.

Brad Coffey, chief strategy officer at HubSpot, said: “We’re thrilled to bring some of Facebook’s new and very innovative B2B solutions to our customers and become a badged partner.

“Investing in native integrations with Facebook, Instagram, and Messenger is going to help HubSpot customers grow now and well into the future.”

Both Facebook and Instagram ads currently integrate into the HubSpot Marketing Hub, giving high-growth companies the tools they need to effectively reach, nurture, and grow their audience.

Customers can also use the Facebook lead ads integration to collect leads and target Lookalike Audiences.

HubSpot also recently added the ability to schedule and directly publish content from HubSpot to Instagram, a highly-requested feature only just made available by a recent API release from Facebook.

HubSpot has also recently added Facebook video support to social media publishing, brought lead ads and audience sync into the Facebook ads integration, collaborated on a major co-marketing campaign with Facebook, and committed to bringing Messenger into the HubSpot platform.

Will DeKrey, product manager at HubSpot Ads, said: “Facebook is moving quickly to build ad formats and technology that solve the needs of small business marketers.

“We love that Facebook – like HubSpot – solves for humans first: they reward advertising that is relevant, helpful, and engaging. Sharp marketers are pairing HubSpot and Facebook to improve their ROI and amplify the positive effect of inbound marketing.”

Currently all Facebook ads integrations mentioned are live in HubSpot. Instagram organic publishing is joining the publishing features in the social tools this week, and a Messenger integration is currently in early alpha.

Please login with linkedin to comment

Facebook hubspot

Latest News

Mastercard Marketing Chief Sarah Pike Exits
  • Marketing

Mastercard Marketing Chief Sarah Pike Exits

Mastercard marketing boss Sarah Pike has exited. Sadly, not via a half-pike somersault with twist, but the actual exit.

by B&T Magazine

B&T Magazine
Adobe Appoints New ANZ Marketing Director
  • Marketing
  • Technology

Adobe Appoints New ANZ Marketing Director

Adobe announces new ANZ marketing 'big cheese' who's set to go by the title of marketing director and not Queen Gouda.

by B&T Magazine

B&T Magazine
Publicis Media Agencies Named ‘Leaders’ By Independent Research Firm
  • Media

Publicis Media Agencies Named ‘Leaders’ By Independent Research Firm

Publicis Media agencies Zenith and Starcom were named a ‘Leader’ and a ‘Strong Performer’, respectively, in The Forrester Wave: Global Media Agencies, Q3 2018. Both agencies were among the select companies that Forrester invited to participate in this evaluation of the media agency landscape. Zenith received the second-highest score in the ‘Strategy’ and ‘Current Offering’ […]

Apostrophe Copywriters Is Landing In Amsterdam
  • Marketing

Apostrophe Copywriters Is Landing In Amsterdam

Apostrophe, Melbourne’s first copywriting collective, is launching a pop-up office in Amsterdam this September with Lauren Brumley, Apostrophe’s Head Strategist, at the helm. Since its inception in 2012, Apostrophe has continued its steady growth trajectory, expanding globally to accommodate clients in cities as diverse as Helsinki, NYC, Los Angeles, Kuwait and the Netherlands. In 2014 […]

NGEN Winners Create World-First Virtual Mentoring World For Deaf Teenagers
  • Media

NGEN Winners Create World-First Virtual Mentoring World For Deaf Teenagers

The winners of last year’s MFA Awards NGEN category have brought their unique idea to life and built a world-first virtual mentoring world for deaf teenagers inside Minecraft, called League of Hearoes. After months of testing, the world has launched weekly live events, attracting more than 50 deaf or hard of hearing (DOHH) teenagers.

The Shake The Cage Cup Arrives
  • Media

The Shake The Cage Cup Arrives

Glass: The Cannes Lion for Change may very well have it’s prestige shattered by an Aussie gong that is empowering creators to make an impact where they believe support is needed most. And, get an important conversation happening in the leadup to the Victorian, NSW and federal elections. With an ensemble of progressive, impact-oriented judges […]