History Will Be Kind (HWBK) is preparing for a big year ahead with four new starters joining the award-winning integrated communications team, including Jodie Hart, account director, Jonathan Ulyatt, social media manager, Toby O’Malley, senior account executive and Carly Ryan, account executive.
Spurred by a string of key new business wins and organic growth across the agency’s diverse portfolio, the four will work across disciplines to deliver stand-out communications programmes for brands including Allen’s, KitKat, Google, YouTube, Woodford Reserve, Old Forester, Flordis and more.
Part of the Deepend Group, HWBK welcomes Hart from the Hausmann Group, where she was a Senior Consultant working across clients including Procter & Gamble, Mattel Toys, TAL Life Insurance, Goodman Fielder, Magazine Networks and Avon.
Ulyatt joins from Sauce Communications in London, with key experience in hospitality having partnered with brands including Hilton Hotels, D&D London and Tourism Fiji, while O’Malley moves to HWBK from Zing Communications where he worked with the likes of McAfee, IGA and Nikon.
Ryan also brings sport, FMCG and utilities experience from Brisbane-based customer experience agency CXA, where she supported brands such as The Coffee Club, Queensland Cricket, Sleepy’s and Seqwater.
Emma-Jane (EJ) Granleese, Managing Partner and Founder of HWBK, said that the agency is focused on hiring great talent to support growth, while striving to continuously raise the bar with game-changing work.
“Our ethos at HWBK, and the Deepend Group, is that we can only deliver our bold brand of work with the brightest talent available. Jodie, Jon, Toby and Carly are four exciting hires that span a plethora of creative disciplines and demonstrate our commitment to embracing diversity and delivering innovative work for our clients. It’s going to be an exciting year.”
HWBK is proudly part of a five-agency collective, the Deepend Group, an independent, digital communications and innovation consultancy group. The Deepend Group portfolio includes the leading specialist agencies Deepend (Digital), How To Impact (Innovation), Nomad (Emerging Tech), History Will Be Kind (PR/Social Media) and VERSA (Australia’s first enterprise level Voice Experience agency) delivered in partnership with RAIN.