Cadbury Roses Encourages Aussies To ‘Say Thank You’ To Loved Ones In New Social Media Campaign

Cadbury Roses Encourages Aussies To ‘Say Thank You’ To Loved Ones In New Social Media Campaign
SHARE
THIS



Iconic chocolate brand Cadbury Roses has unveiled a new campaign that encourages Australians to stop and smell the roses by showing a moment of appreciation and gratitude to loved ones.

As part of the ‘Say Thank You’ campaign, 10,000 of the new Cadbury Roses range will be gifted amongst 5,000 lucky winners; each receiving two boxes of chocolates – one for themselves and one to share with their loved one.

To support this campaign, Cadbury Australia has also launched an official Australian Instagram account.

From 9am (AEDT) on Monday 29 October to 11:59pm (AEDT) on Sunday 25 November 2018, Australians (18 years or older) who upload a post to Instagram on a public profile to ‘Say Thank You’ to a loved one, using the hashtag #saythankyouwithcadburyroses will have the chance to win two boxes of the new Cadbury Roses range.

A total of 1250 winners will be selected each week over four weeks.

Jessica Finger, senior brand manager at Cadbury Australia, said: “Cadbury Roses has continually evolved to reflect the changing tastes of consumers. However, the sentiment remains.

“This campaign aims to further strengthen this brand value and inspire more moments of appreciation among Australians.

“It is also our way to say thank you to our loyal consumers who have supported Cadbury Roses for the past 70 years.”

Latest News

Blue 449 Launches New Campaign For Chivas  “Success Is A Blend”
  • Campaigns
  • Media

Blue 449 Launches New Campaign For Chivas “Success Is A Blend”

Blue 449 has launched a new paid media campaign called Success is a Blend for Chivas Regal, the original luxury blended Scotch whisky. This through the line campaign celebrates the belief that blended is better, in life and in Scotch. Chivas’ faith in blending was instilled by founding brothers, James and John Chivas, who pioneered […]

The Australian Unveils Fourth Edition Of The Deal For Emerging Female Leaders
  • Media

The Australian Unveils Fourth Edition Of The Deal For Emerging Female Leaders

The Australian has today published its fourth annual edition of The Deal focused on emerging female leaders, in association with Chief Executive Women (CEW). The issue showcases successful women while asking some challenging questions. The Deal editor Helen Trinca said: “Women have achieved so much, even if there is more to do, and there is […]

Shake The Cage Cup Submissions Open
  • Media

Shake The Cage Cup Submissions Open

Didn't have much like on the recent Melbourne Cup? Well, why not turn your attention to the Shake The Cage Cup instead?