Adobe Sneaks Into Mind-Bending AI Developments

Adobe Sneaks Into Mind-Bending AI Developments

Last week Adobe held its annual creativity conference Max in Las Vegas. B&T was on hand to witness the event which was so awesome it saw the company’s share price soar nearly 15 per cent on the back of its prowess.

One of the key drivers of investors’ enthusiasm for the company was the sheer volume of product it announced over the three days. However the company is far from done when it comes to inventing staggeringly clever tech to help designers and marketers alike.

One of its most popular sessions is its Sneaks presentation in which they allow ten or more of its tech boffins out of the labs and onto the main stage to show off the projects they have been working on.

Depending on the audience’s reaction to the products, 12,000 attendees were at Max this year, some, none or all of the developmental features may or may not be adopted into future versions of the Adobe Creative Cloud.

This year, Adobe’s investment in its artificial intelligence engine Sensei was never more apparent with almost all of the sneaks featuring an element of machine learning to make once complex design tasks automated and the impossible a mere click or two away.

Check out the below videos and prepare to have your mind blown.

 

 

 

 

 

 

 

 

 




Please login with linkedin to comment

Adobe Adobe Max 2017 Sneaks

Latest News

Veridooh Snatches Prashand Menon From ScentreGroup
  • Advertising

Veridooh Snatches Prashand Menon From ScentreGroup

Out-of-home OOH) and digital media leader Prashand Menon (lead image) has joined OOH ad tech company Veridooh as group business director within NSW and QLD. Menon joins Veridooh from his most recent role as ScentreGroup’s group business director and brings with him more than 10 years of experience in Australian media. Previously, he held positions […]

Kat & Co Transforms Into THE WORLD OF Experiential Agency
  • Advertising

Kat & Co Transforms Into THE WORLD OF Experiential Agency

After more than twelve years of producing experiences for some of the world’s most innovative brands, including Hermes, Van Cleef & Arpels, Louis Vuitton, and Tiffany & Co, Kat & Co has quietly metamorphosed into THE WORLD OF. THE WORLD OF is an experiential agency at the juncture of culture, technology and the human condition. […]

SMG Studio Launches Risk: Global Domination X Dune Part Two
  • Campaigns

SMG Studio Launches Risk: Global Domination X Dune Part Two

Through a licensing agreement with Legendary Entertainment, SMG Studio inked the rights to adapt Dune: Part Two into a game based on Risk: Global Domination, Hasbro’s interactive board game. Inspired by Denis Villeneuve’s cinematic masterpiece, Dune: Part Two, this new digital adaptation, RISK: Global Domination X Dune: Part Two, is poised to captivate players from […]

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market
  • Marketing

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market

Taylor Swift, Lunar New Year and the Sydney Gay and Lesbian Mardi Gras Festival have had a dramatic impact on the number of people moving in and around Sydney over the past month, drawing big crowds into the heart of the city and its surrounding suburbs. New data from digital outdoor company QMS reveals a […]

MKTG Launches PR & Talent Division Realigning Business Structure
  • Marketing

MKTG Launches PR & Talent Division Realigning Business Structure

Dentsu‘s MKTG Sports and Entertainment has unveiled a significant evolution, including the launch of a specialised PR and Talent Marketing division, investment in expanding its Creative Services group, and a centralised approach to brand and rights holder servicing with increased production capabilities and a strengthened in-stadium sports presentation team. Lead Image: MKTG CD Ross Allen; […]