ADMA Creative School Uses Past Students In New Campaign

ADMA Creative School Uses Past Students In New Campaign
SHARE
THIS



Four students from ADMA Creative School who quickly found work in the industry after graduating are the focus of the new Thinking Faces Work campaign that the Association for Data-driven Marketing and Advertising is using to launch its 2015 Creative School in Sydney and Melbourne today.

In various pensive poses, there’s Ernie Ciaschetti, the former builder who graduated ‘best in class’ and was offered a job at Banjo; Max Thorley, who landed a full-time job at Present Company not long after graduating; Janina Canet, a ‘highly commended’ student who is now interning at MercerBell, and Molly Cathcart who was voted ‘best copywriter’ and was quickly offered a full-time gig at SeventeenHundred.

“Aspiring copywriters and art directors looking to kick-start a career as marketing and advertising executives can take heart when they see the Thinking Faces Work campaign because it shows our program is successful – our graduates get jobs. We are also now attracting great people to the industry like Ernie, who were working in other professions before. ADMA Creative School is going some way towards addressing the issue around shortages of work-ready junior copywriters and designers in the industry,” said ADMA CEO, Jodie Sangster.

ADMA2015_CreativeSchool_PRESS-2 ADMA2015_CreativeSchool_PRESS-3 ADMA2015_CreativeSchool_PRESS-1

ADMA2015_CreativeSchool_PRESS-4

Rob Morrison, executive creative director at OgilvyOne and head of the Creative School lecture series in Sydney, said last year’s crop of students were some of the best that he had seen and he wanted their talents acknowledged in the launch campaign.

“Thinking Faces Work is a beautifully simple follow-up to last year’s ‘Show us Your Thinking Face’ campaign. The wonderful reality about ADMA Creative School is we genuinely help students get their first break in their industry. If you’ve been thinking about copywriting or art direction as a career, Creative School is the perfect place to start,” he said.

“Creative School plays a key role in training the next generation of creative talent. There’s a shortage of young creative talent coming up through the ranks and little time to train them on the ground at agencies. Creative School is one way ADMA Is addressing this issue,” added David Ponce de Leon, group creative director for McCann Australia, and leader of the Creative School in Melbourne.

 

Please login with linkedin to comment

Latest News

Victorian Government Launches VR Bushfire Experience Via The Fuel Agency
  • Advertising
  • Campaigns
  • Technology

Victorian Government Launches VR Bushfire Experience Via The Fuel Agency

As part of its summer fire campaign, the Victorian government has launched a virtual reality (VR) bushfire experience and content series via The Fuel Agency. The VR experience places the user in the midst of a large bushfire, and is designed to encourage people to leave early on high-risk days before it’s too late. The […]

Local Ad Tech Company VeNA Partners With RugbyPass
  • Advertising
  • Media
  • Technology

Local Ad Tech Company VeNA Partners With RugbyPass

ad tech company VeNA has signed an exclusive reseller partnership covering Australia and New Zealand with digital rugby network RugbyPass. Across Asia and parts of Europe, RugbyPass is the exclusive digital rights holder and over-the-top broadcaster for live rugby, including the Super Rugby, the Rugby Championship and autumn internationals, the Six Nations, the Aviva Premiership, […]

SpotX Appoints Gavin Buxton As Asia MD
  • Advertising

SpotX Appoints Gavin Buxton As Asia MD

Video advertising platform SpotX has announced it has appointed Gavin Buxton as managing director of Asia to lead the company’s expansion in the region. Buxton has over 17 years’ global experience in the digital advertising space, having worked in leadership roles at tech and publishing companies, including Microsoft, Turner Broadcasting, and LinkedIn, with the last […]

Big Mobile Doubles Down On Ad Tech & Rebrands
  • Advertising
  • Technology

Big Mobile Doubles Down On Ad Tech & Rebrands

B&T Awards 2017 finalist Big Mobile has unveiled a fresh look to reflect its new ad tech credentials. The company successfully pivoted its business from ad network to mobile ad tech vendor when it announced a joint venture (JV) with Widespace in October last year. As a result of the business changes, Big Mobile wanted […]

March One Appoints New Senior Account Manager
  • Advertising

March One Appoints New Senior Account Manager

Independent ad agency March One has appointed a fresh face to the team, with Melanie Tozer to reinforce its mission to put humans first as a senior account manager. Tozer (pictured above), an up-and-coming talent from New Zealand, will align her extensive experience in FMCG marketing with March One, having worked on accounts for Bunnings […]