Weber Shandwick appoints new MD, Ian Rumsby takes on new regional role

Weber Shandwick appoints new MD, Ian Rumsby takes on new regional role
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Public relations firm Weber Shandwick has recruited Ava Lawler as the new managing director of its local operations.

Lawler (pictured) joins Weber Shandwick from Text 100 where she was global consultancy director.

She will report directly to Asia Pacific chairman, Tim Sutton, in her new role.

Sutton said: “Ava is a quite outstanding PR professional with a proven track record of achievement, so I am very delighted that we were successful in attracting her to join Weber Shandwick. In particular, her strength in diversified marketing programs will add significant value to our clients.”

Ian Rumsby will continue as chairman of Weber Shandwick Australia but will now take on an additional Asia Pacific role as chief strategy officer with a focus on creativity and planning.

Sutton added: “Ian is one of those who, throughout his 12 year career at Weber Shandwick, has always led by personal example.  He has helped our Australia team achieve terrific business momentum in recent months and I am delighted he will continue serving as Australia chairman.  His new regional role reflects the huge importance that we attach to the excellence – and continuous improvement – of client program creativity and planning.”

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