Strong start to 2014 for Haystac

Strong start to 2014 for Haystac
SHARE
THIS



Haystac has kicked off 2014 with a bucket load of wins including ANZ, Australia Post and more.

The public relations firm’s consumer brands division has added San Churro to its client list and is now in charge of the Spanish chocolateria’s PR and national influencer engagement.

Melbourne’s Moomba Festival has also gone to Haystac’s consumer arm along with the launch of ANZ’s latest group brand campaign and projects for Schweppes.

Australia Post and Insurance Box have hit up Haystac’s corporate affairs division with the agency to handle digital and social for a Fifth Legs Wines campaign and a social media program for Goodyear Dunlop Tyres.

The Brisbane office has been awarded two projects by Tourism and Events Queensland and reappointed to Sanofi Consumer Healthcare’s Nature’s Own, Cenovis and Ostelin brands.

Patrick O’Beirne, general manager Haystac Australia, said: “We’re delighted to have successfully attracted new accounts to Haystac and retain some significant existing clients over late-2013 and early-2014.”

“Undoubtedly strategic insights, creativity, experience and good account servicing has played a role in these wins, but we’re told it’s our culture and people that make a big difference, and this is particularly pleasing to hear.

“Our recent acquisitions are a testimony to the intelligence and dedication of our people but also their great nature and good humour.”

Please login with linkedin to comment

Latest News

Enero Agencies Team Up To Reveal What Makes A Brand Truly Great
  • Marketing

Enero Agencies Team Up To Reveal What Makes A Brand Truly Great

Insight and strategy consultancy The Leading Edge has conducted research into what makes a brand great. In partnership with its sister Enero group agencies Hotwire and Orchard, the report identifies five specific roads that take brands from good to great to greatness. The findings reveal that brands which encompass greatness have five distinct qualities: passionate vision, a sense […]

HP & Planet Ark Help Aussies Face Up To Plastic Pollution With Monster Installation
  • Campaigns

HP & Planet Ark Help Aussies Face Up To Plastic Pollution With Monster Installation

Australia is home to some of the deadliest predators in the world. But nothing has posed a greater threat to our environment and marine life than single-use plastic. A new report by HP and Planet Ark released last week found that Aussies rate marine plastic pollution as their top concern when it comes to environmental […]

HP & Spikes Asia Announce Finalists Of ‘Young Spikes Design Competition’
  • Media

HP & Spikes Asia Announce Finalists Of ‘Young Spikes Design Competition’

Ten teams of young creatives will vie for the prestigious Young Spikes Design Competition Award at Spikes Asia 2018, a three-day festival of creativity held between 26-28 September 2018. The competition garnered 123 submissions – the most of any Young Spikes competition – from executives aged 30 and under across the Asia Pacific and Japan. […]

Director Appointment Strengthens Corporate Affairs Specialist Wilkinson Butler
  • Media

Director Appointment Strengthens Corporate Affairs Specialist Wilkinson Butler

Corporate affairs agency Wilkinson Butler is delighted to welcome Nick Albrow to join its board as a director. Albrow joins chairman Peter Wilkinson and managing director Andrew Butler as the business builds on its reputation as one of the leading crisis and issues firms in Australia. Joining in September 2017 as an account director, Albrow has […]

Mastercard Marketing Chief Sarah Pike Exits
  • Marketing

Mastercard Marketing Chief Sarah Pike Exits

Mastercard marketing boss Sarah Pike has exited. Sadly, not via a half-pike somersault with twist, but the actual exit.

by B&T Magazine

B&T Magazine
Adobe Appoints New ANZ Marketing Director
  • Marketing
  • Technology

Adobe Appoints New ANZ Marketing Director

Adobe announces new ANZ marketing 'big cheese' who's set to go by the title of marketing director and not Queen Gouda.

by B&T Magazine

B&T Magazine
Publicis Media Agencies Named ‘Leaders’ By Independent Research Firm
  • Media

Publicis Media Agencies Named ‘Leaders’ By Independent Research Firm

Publicis Media agencies Zenith and Starcom were named a ‘Leader’ and a ‘Strong Performer’, respectively, in The Forrester Wave: Global Media Agencies, Q3 2018. Both agencies were among the select companies that Forrester invited to participate in this evaluation of the media agency landscape. Zenith received the second-highest score in the ‘Strategy’ and ‘Current Offering’ […]