Haystac bags new wins and promotes two

Haystac bags new wins and promotes two
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Aegis Media-owned PR agency Haystac has secured a series of wins across its network of offices, while also announced that it has promoted two account directors in Brisbane.

Laura Walls and Haylie Marchant (pictured) will take over the duel role leading the Queensland office as head of agency, which looks after clients including Baskin-Robbins, Supercheap Auto, Sanofi Aventis Healthcare (including Ostelin, Cenovis & Nature’s Own) and a range of projects for tourism & events Queensland.

Meanwhile, the Haystac Melbourne team has been appointed to manage the strategy for the City of Melbourne’s premier fashion event Melbourne Spring Fashion Week. They are also working with Care Australia on its Christmas gifting campaign and will manage the social media for Goodyear Tyres and for select projects for Consumer Affairs Victoria.

In New Zealand, the agency recently picked up a trio of top clients: Breville, Charlie’s Trading Company and Universal Pictures Home Entertainment.

Anton Staindl, managing director of PR Services at Aegis Media, said the recent wins were a reflection of the strong teams in place in each of Haystac’s four offices.

“Ultimately, clients are attracted to the calibre of people an agency offers them. It is always gratifying to see long term clients and new prospects recognise the same talent in your team that you have witnessed first hand,” he said

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