Advise the business on all things digital marketing
Swinburne University of Technology has a long, proud history of educating and training students for over 100 years. Swinburne focuses on providing high-quality, career-oriented education with strong links to industry and the community. Swinburne currently has over 54,000 students.
About the role
• Key leadership role within the Marketing Services and Technology team
• Be part of implementing the full Adobe Experience Cloud
• Advise the business on all things digital marketing
As we expand our marketing operations and implement the full Adobe Experience Cloud, an exciting opportunity has become available for a digitally-led marketing strategist to join the Marketing Services and Technology team as Marketing Integration Manager.
In this role, you will inject your marketing expertise to both improve existing activity, and identify new initiatives across campaigns, content, channels, SEO, social, and more. With a digital and innovation focus, you will plan, integrate, and track a broad range of marketing activities, and you will use a continuous test, measure, and optimise approach to drive performance across key customer, brand, and business objectives.
Working closely with both marketing colleagues and internal clients, you will be a team player with the ability to build trust, educate to influence, and balance priorities. You will be comfortable tackling complex challenges, and ultimately, you will thrive in the role of key adviser on all things digital marketing.
Skills and Experience
To be successful in this role you will need to demonstrate the following:
• Degree level qualifications in communications/marketing and extensive experience and management expertise; or an equivalent combination of relevant experience and/or education/training.
• Experience in managing tactics and strategies across content, campaigns, channels, sales, social, and SEO.
• Experience in planning, integrating, and tracking the performance of marketing activities across numerous teams, segments, channels and markets.
• Experience in using technology to improve the process and performance of marketing activity.
A full list of the selection criteria is available in the position description
As a Swinburne staff member you will have access to many benefits such as career development opportunities including 50% study reduction and staff and management development programs. You will receive up to 17% employer contributions (pension) and various discounts on annual Myki cards, private health insurance and movie tickets. We also recognise the need to support the work/life balance and flexible needs of our staff. As such a range of flexible working arrangements including paid maternity/partner leave, onsite childcare, working from home and part time options are available.
To find out more about the extensive benefits offered to Swinburne employees please visit:
The diverse culture within Swinburne is a source of strength. We have an inclusive working environment with employees from a variety of backgrounds. We acknowledge that diversity in the university workforce increases the effectiveness of teams and our capacity for innovation. We welcome applications from Indigenous people, workers of all ages, people with disabilities, people who identify as LGBTIQ and those from culturally and linguistically diverse backgrounds.
We are proud to be recognised by the Workplace Gender Equality Agency as an Employer of Choice for Gender Equality 2015 and of key initiatives such as our Pride@Swinburne Strategic Action Plan and our Reconciliation Action Plan which are integral components of our 2020 vision to be Australia’s leading university of science, technology and innovation.
How to apply
To start an application, click on ‘apply’ and submit a resume, cover letter and response to the Key Selection Criteria, as listed in the Position Description.
Please do not email or send paper applications, all applications must be ubmitted online.
For further information, please contact Mat Bartnik, Head of Marketing Services and Technology on +61 3 9214 5767.
If you are experiencing technical difficulties submitting your application, please contact the Recruitment team on +61 3 9214 8600 (option 2).
Refer to position number: 26257
Applications close: 11pm on Thursday 8 February 2018
Please note: previous applicants need not apply
- Job Type
- HEW 8: $92,838 – $100,221 plus super
For further information
- Mat Bartnik
- +61 3 9214 5767