Company Description The focus of the business is to unite the digital and technology world through creativity, with the aim of providing a variety of marketing solutions to enterprise level clients.
The focus of the business is to unite the digital and technology world through creativity, with the aim of providing a variety of marketing solutions to enterprise level clients.
They are multi-award-winning outfit with global offices. In Australia, they have offices in Sydney and Melbourne, with Sydney being the head office.
We are looking for a Digital Media Manager who comes from a hands-on performance marketing background with experience in SEM & SEO; who can come on board and lead the media planning and buying for Tier1 clients.
– Planning digital media campaigns and strategising the best way to split media spend.
– Setting up digital media campaigns (i.e. buying the media), including setting up Google shopping feeds,
– Continuous analysis and optimization of campaigns
– Work closely with the internal creative team to influence and develop creativity and innovation.
– Setting up website measurement plans and implementing tagging
– Experience managing large media budgets across multiple clients
– Be proficient in AdWords, Display Advertising and Remarketing
– Solid knowledge of SEO, Content Marketing and PPC
– Ability to analyse reporting data to identify areas of opportunity and utilize conversion rate optimisation tactics.
– Data analytics and reporting experience (platforms including Google Analytics & Adobe/Omniture)
– Ability to maximise account automation and scale CPA performance
– Ability to forecast likely traffic and sales based on planning a digital media campaign
- Job Type
- $90k package
For further information