This crash course is designed for professionals who are either looking for an introduction to or refresh in the fundamentals of design thinking. Design thinking is a human-centred approach to innovation and idea creation. It is a process, that when applied, can transform difficult organisational challenges into opportunities. Companies such as IBM, Nike, Intuit, OXO, Marriott, LEGO, SAP and the Walt Disney Corporation all use design thinking to identify new product and service opportunities and deliver exceptional customer experiences. Through this course, you will learn the tools and techniques required to apply design thinking in your daily role.
Not only will you gain a strong grasp on the design thinking approach and the key tools/techniques to use at each stage, this course will provide coaching on how to pitch your learnings/findings from design thinking to your leaders to gain buy in.