IKEA Nails It In Wonderful Spot Featuring Jack White’s “I’m Shakin”

IKEA Nails It In Wonderful Spot Featuring Jack White’s “I’m Shakin”
SHARE
THIS



Swedish flat-pack behemoth IKEA has reinvigorated its ‘Wonderful Everyday’ campaign in a delightful new spot by incumbent agency Mother London.

The 60-spot celebrates everyday moments in a family’s life and all to Jack White’s (of White Stripes fame) tune ‘Im Shakin”. Check out the fun spot below.

The TVC will run in UK cinemas as well as on social and mobile. While a further 10 short films will showcase how items from IKEA can help create a celebratory feel in anyone’s home. IKEA has been running its “Wonderful Everyday” campaign since early 2014.

Latest News

Digital Asset Management Solution Collaboro A Natural Fit With Open Data Initiative
  • Technology

Digital Asset Management Solution Collaboro A Natural Fit With Open Data Initiative

Digital asset management solution Collaboro claims its offering is a natural fit with Adobe’s, Microsoft’s and SAP’s new Open Data Initiative, as more organisations centralise their data on a single platform to improve their customer management and improve marketing performance.   According to Warwick Boulter (main photo), co-founder and CEO of Collaboro, a leading full-service solution for managing enterprise-level […]