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 BROWSE NEWS
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Comment: Still choice for top candidates  
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Life’s Such a Pitch  
Why can’t brands be friends?  
Save cinema  
Airport or media de-regulation?\  
How to get your brand hated asap  
Turn your brand premium  
Just where do the government’s advertising dollars go?  
To bundle or not to bundle  
The dark side of the brand  
One in the eye for the zealots?  
Embrace fragmentation  
Make your brand a cult  
David and the twin Goliaths  
Research: friend or foe?  
How to sway politicians  
PDRs: but can they do the dishes for you?  
2005: the year of the big pitches  
Coca Cola: Don’t you wish it would keep it real?  
Advertisers can’t please everyone, so please stop complaining  
The cost of pitching: who should pay and when?  
Macquarie Bank’s TV dalliance  
Who’s looking after grammar while the kids are at work?  
Where did all the agencies go and how can we find them?  
The rates debate  
Who picks up the billings?  
Why a good letter can be liberating  
 Page: 1  2  

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