Huntley Mitchell

News editor at B&T (The Misfits Media Company)

Author Archive

InMobi’s Anne Frisbie On Ad Fraud
  • Advertising

InMobi’s Anne Frisbie On Ad Fraud

B&T sat down for a chinwag with InMobi’s Anne Frisbie who thought only half of our questions were poor & unresearched.

by B&T Magazine

B&T Magazine
PepsiCo Inc. soda products sit on display during a PepsiCo investor meeting at Yankee Stadium in New York, U.S., on Monday, March 22, 2010. PepsiCo, the world's second-largest soft-drink maker, redesigned its beverage packaging and marketing in 2009, and purchased its two largest drink distributors to boost sales in the U.S. and take greater control over delivery. The company, which has relied on emerging markets for soft-drink growth, is pushing no-calorie offerings overseas. Photographer: Jin Lee/Bloomberg ORG XMIT: 97815573     AMERICA; AMERICAS  BEVERAGE; BEVERAGES  SODA  BUSINESS; FINANCE  SOFT DRINK; SOFT DRINKS
  • Advertising
  • Media

PHD Re-appointed To PepsiCo’s Media Account

We still do the "Pepsi Challenge" here in the B&T office. However, we replace the bottles of Pepsi with bottles of gin.

by B&T Magazine

B&T Magazine
ESPN’s Mega NRL/AFL Snapchat Blunder
  • Media

ESPN’s Mega NRL/AFL Snapchat Blunder

An eagle-eyed B&T journo has spotted this Snapchat blunder. And as a reward, we're going to tickle his feathery plumage.

by B&T Magazine

B&T Magazine
The Rise And Rise Of Esports Down Under
  • Advertising
  • Marketing
  • Media

The Rise And Rise Of Esports Down Under

If you're like us and have no idea what the Electronic Sports League is, you'll be better than middling after this.

by B&T Magazine

B&T Magazine
Nova Unveils Multi-Million Dollar Rebrand
  • Media

Nova Unveils Multi-Million Dollar Rebrand

The new Nova design has divided the B&T office, with the winner to be decided at a lunchtime Twister competition.

by B&T Magazine

B&T Magazine