Online marketing agency Freestyle Media has won five high profile projects with food supplier Goodman Fielder.
Freestyle Media has been contracted to build five websites for the food giant to boost its corporate and individual brand images.
The agency is building sites for Goodman Fielder Corporate and Goodman Fielder Food Services, featuring the company’s 30 food brands.
Last week, B&T revealed that Goodman Fielder had decided to launch a creative review of its baking brands. Incumbent Whybin\TBWA have decided not to take part in the pitch.
Freestyle Media’s team is also working on three sites for Goodman Fielder brands: Italian garlic bread LaFamiglia; new dips range Copperpot, and new product Oilstream Partners, which delivers fresh oil to customers and pics up used oil at the same time. The Oilstream Partners website will go live in early September.
“Online works so well for FMCG brands because it is accountable and translates to the consumer more effectively. They can take immediate action, developing or extending their relationship with the brand immediately,” said Fred Schebesta, director at Freestyle Media.
Freestyle Media’s other clients include Sanitarium, Virgin Mobile, and Computer Associates.
