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 AWARDS
Ikon takes Grand Prix at B&T Awards
Tim Addington
 
Ikon Communications took top honours at the B&T Awards, taking out the Grand Prix gong at last Friday night’s ceremony which was attended by close to 900 of the marketing communication industry’s leading players.

The media agency also took out Media Agency of the Year in a close fight out with OMD, and also bagged Media Plan of the Year for margarine spread Logicol.

Senator Stephen Conroy, minister of communications, broadband and the digital economy, attended the event at Sydney’s Luna Park, and presented Ikon with the top prize.

For those who couldn’t make it on the night, B&T has teamed up with online broadcasting company Viocorp to make the entire ceremony available online. Please click on the following link to access.

Other winners included Whybin\TBWA which walked away with Advertising Agency of the Year prize and Open Dialogue scooped PR Agency of the Year.

Campaign of the Year was awarded to Leo Burnett’s Earth Hour, while the Seven Network took out Media Brand of the Year.

More than 50 judges scrutinised the entries in one of the toughest judging processes ever seen in the Australian marketing communication industry. Finalists in the majority of categories had to present to the judging panel and then answer questions.

A torrential downpour which hit Sydney just hours before the awards started failed to put a dampener on the night, with host Will Anderson getting the crowd going ahead of the ceremony and both winners and losers partying long into the night.

B&T Awards 2007 winners:

WA/ SA Agency of the Year

Meerkats, Perth

Queensland Agency of the Year

Cummins & Partners

NSW Agency of the Year

BMF

Victoria Agency of the Year

Clemenger BBDO

New Zealand Agency of the Year

Saatchi & Saatchi

Media Plan of the Year

Ikon Communications – Logicol

PR Strategy of the Year

Edelman - Gardasil

Digital Services Company of the Year

Tigerspike

Young Achiever of the Year

Fionn Hynman, DGM

Highly commended: Nyree Corby

Sales Team of the Year

News Digital

Highly commended: 30 Days of Fashion/ ACP

Emerging Agency of the Year

Three Drunk Monkeys

Highly Commended: Cubed Communications

Interactive Agency of the Year

Sputnik

Specialist Agency of the Year

Leo Burnett – promotional marketing division

DM Agency of the Year

BMF

Highly commended: Proximity Worldwide

Best Advertisement

Publicis Mojo – Drumstick

Campaign of the Year

Leo Burnett – Earth Hour

Media Brand of the Year

Seven Network

Marketing Team of the Year

Fairfax Digital

PR Agency of the Year

Open Dialogue

Highly Commended: Hill & Knowlton

Media Agency of the Year

Ikon Communications

Advertising Agency of the Year

Whybin\TBWA

Highly commended: BMF &Leo Burnett

Grand Prix

Ikon Communications

10 December 2007

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