Weekly Ad Round-Up: The Good, The Bad & The “What The Hell Were They Thinking?”
This week, it’s Russians paintings with blood, man-on-man nipple sucking and super strength parking inspectors. So here is B&T‘s best, worst and WTF of advertising for the week ending Friday the whatever it is.
The Good
This ad will put a smile on your dial. It features a NY cop taking no crap from nobody.
The viral marketing agency, Thinkmodo, who are responsible for that Carrie coffee stunt are behind this ‘super strong meter cop’.
The Bad
Now whatever you do in your own time is totally your prerogative. But a man being cradled by a Viking and sucking on his nipple, is just odd.
The ad made by London agency AMV BBDO, is for Thunderhead a cloud based UK platform. Gav Thompson, chief marketing officer of Thunderhead, said: “We wanted AMV to develop an idea for us that would ensure that CMOs became aware of our unique customer engagement capability and our ability to deliver happy customers.”
The Gross
BBDO Russia Group has transformed what remains after splattering a mozzie bug into what the team calls “blood portraits.”
The ad serves two purposes: it’s a sale during an art exhibition to launch a new bug spray for Unilever brand Glorix and also encouraging people to donate blood.
Approximately 80 per cent of art gallery visitors were willing to donate blood on the spot at the event.
It’s gross.
Join us next week, for what’s turning us on and turning us off in the advertising world. If you spot an advert in need of naming and shaming, tweet us @bandt
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