Top 10 most popular YouTube ads since Cannes 2013

Top 10 most popular YouTube ads since Cannes 2013

YouTube has released its leaderboard of the top ten most popular global video ads since last year’s Cannes festival.

Emma Mackenzie
Posted by Emma Mackenzie

Topping the board was the Kobe v Messi selfie, with the YouTube rewind in second place and First Kiss coming in third.

Looking across the ten popular ads, YouTube found each ad was at least a minute long with the average view duration of the ads was 1:29 minutes. The total number of views for the ads reached 620 million with a total of 924 million minutes watched.

Check out the top ten most popular ads below. Where does your favourite place?

1. Turkish Airlines – Kobe v Messi: The Selfie

Creative Agency: Crispin Porter + Bogusky

Media Agency: N/A

2. YouTube – YouTube Rewind: What does 2013 say?

Creative Agency: Portal-A

Media Agency: Essence Digital

3. WREN: First Kiss

Creative Agency: Unknown

Media Agency: Unknown

4. Volvo Trucks: The Epic Split featuring Van Damme

Creative Agency: Forsman & Bodenfors

Media Agency: Vizeum

5. Budweiser – Superbowl XLVIII commercial – ‘Puppy Love”

Creative Agency: Anomaly

Media Agency: Busch Media Group

6. Nike Football – Winner Stays

Creative Agency: Wieden + Kennedy

Media Agency: Mindshare Portland

7. Pantene: Labels Against Women I #ShineStrong Pantene

Creative Agency: BBDO Guerrero Ortega

Media Agency: Mediacom Philippines

8. Google: Google Zeitgeist I Here’s to 2013

Creative Agency: Adam & Eve DDB

Media Agency: PHD & Essence

9. Save the Children: Most shocking second a day video

Creative Agency: Don’t Panic

Media Agency: N/A

10. Cornetto: Keyfi Yolunda, Aşkı Sonunda

Creative Agency: MOFILM

Media Agency: Mindshare