Telstra Fined $102,000 Over iPhone Advertising Prices

Telstra Fined $102,000 Over iPhone Advertising Prices

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The telco giant was fined for 'misleading' info about the iPhone's price in a full-page newspaper ad.

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Telstra has been fined $102,000 after the competition watchdog ruled that an iPhone advertisement misrepresented the price of the phone and plan bundle to consumers.

Australia’s largest telecommunications provider has paid the fine for a full-page advertisement that appeared in Fairfax Media’s The Age newspaper on September 27.

It featured Telstra’s iPhone 6 phone bundle plan, prominently displayed for a cost of $70 a month.

However, the full cost of the bundle  included an additional $11 a month handset payment, which was mentioned in the fine print, taking the total to $81.

Read the full article here.

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