Sydney Agencies Go Head-to-head In 90s Schoolyard Showdown

Sydney Agencies Go Head-to-head In 90s Schoolyard Showdown
SHARE
THIS



On October 27th, over 100 professionals from 10 Sydney agencies across the media, creative, PR and digital fields will get together to battle it out in a 90s Schoolyard Showdown – all in the name of raising money for UnLtd, the industry’s social purpose organisation.

The inaugural Agency Games event will be held in partnership with B&T and proudly supports the work UnLtd does in undoing youth disadvantage.

Each of the 10 participating agencies will field a team of staff to compete against other agencies in iconic 1990s schoolyard games including bullrush, handball, skipping, ping pong and street basketball.

Teams will be stepping back in time with 90s-inspired high-school fashion with plenty of Nirvana tees, acid-wash, fluro scrunchies and flannels on show.

Following two hours of competition on the bitumen, teams will be tested on their brainpower with a 90s pub-trivia held at a hotel in the Sydney suburb of Ultimo. At the end of the day, the winning team with the most points will be crowned 2017 Agency Games winners.

The first agencies to have signed up to the event – sponsored by Adobe – are OMD, Atomic 212°, The Royals, Adrenalin, Mindshare and Fjord.

There are strictly 10 teams able to take part in total, so it’s first come, first served. Teams must have a 50:50 split of boys and girls, and each team is requested to donate at least $1,500 to UnLtd to take part.

So, if you think your agency has what it takes, register your interest here.

UnLtd CEO Paul Fisher said: “This is another great event bringing together the media, marketing and creative industries to help children and young people at risk by supporting UnLtd, our industry’s social purpose organisation.

“What a great way to raise some much-needed funds for our charity partners while having some fun and healthy competition between agencies.”

The 90s Schoolyard Showdown is the initiative of Sydney digital agency Adrenalin.

“We see a lot of positive cross-agency collaboration on client projects, but we wanted to take that a step further with the Agency Games concept,” Adrenalin director Bernie Johnson said.

“This is a great opportunity for Sydney agencies to come together for an afternoon of fun and use their collective might to help raise funds for a fantastic charity like UnLtd.”

The inaugural Agency Games will take place in Ultimo on Friday 27 October at from 1pm to 5pm. Any agencies who think they are up to the challenge should contact hello@agencygames.com.au or visit the website.

Please login with linkedin to comment

Latest News

AI – To Join It Or To Beat It
  • Media
  • Opinion

AI – To Join It Or To Beat It

I'm afraid we can't let you read this piece Dave! That's a joke about A Space Odyssey 2001, young B&T readers.

Opinion

by B&T Magazine

B&T Magazine
AnalogFolk Opens In Shanghai
  • Advertising

AnalogFolk Opens In Shanghai

AnalogFolk has opened in Shanghai and, as B&T's trusty Funk & Wagnalls atlas tell us, is somewhere near Wollongong.

Social TV – Will You Be At The Party?
  • Advertising
  • Marketing
  • Media
  • Opinion

Social TV – Will You Be At The Party?

Can't keep-up with the goings-on in the Aussie TV industry? Well, hit the couch, pull on the trakkie daks & peruse this.

Opinion

by Rochelle Burbury

Rochelle Burbury
JWT Melbourne Hooks John West’s Creative
  • Advertising

JWT Melbourne Hooks John West’s Creative

You'd only need snog a B&T staffer to know of our affection for the John West oysters in aspic & smoked mackerel ranges.

by B&T Magazine

B&T Magazine
Sydney-Based Tech Marketing Firm, Law Of The Jungle, Scoops Top International Gong
  • Marketing

Sydney-Based Tech Marketing Firm, Law Of The Jungle, Scoops Top International Gong

Sydney-based online cloud solution for marketing compliance, Law of the Jungle, has beaten the world’s best firms to win a prestigious RegTech Markets 2017 Spotlight Award. RegTech Markets, a global community for regulatory technology, inaugurated these awards to “shine a light on the world’s best and brightest RegTech companies”.  A panel of 30 industry experts […]

Is This The Bleakest Christmas Ad Ever?
  • Campaigns

Is This The Bleakest Christmas Ad Ever?

Tired of pretty people pulling bon-bons in your Christmas campaigns? Well, here's one to slash the wrists to instead.

by B&T Magazine

B&T Magazine
The Truth About Native Advertising!
  • Opinion

The Truth About Native Advertising!

Do you stammer about the office, railing against native advertising's great untruths? Read this and stop scaring people.

Opinion

by B&T Magazine

B&T Magazine
Why Are We Only Just Starting To Use VR To Train Staff?
  • Opinion
  • Technology

Why Are We Only Just Starting To Use VR To Train Staff?

In this opinion piece, PHD’s news business and marketing manager, Chloe Hooper (pictured below), argues why all agencies should be embracing VR to change the way they operate internally. Virtual reality (VR) is something most of us have had exposure to, but how many of us are really exploiting its potential to grow our people […]

Opinion

by B&T Magazine

B&T Magazine
PRIA Announces Winners Of 41st National Golden Target Awards
  • Marketing

PRIA Announces Winners Of 41st National Golden Target Awards

The Public Relations Institute of Australia (PRIA) last night announced the winners of the 41st National Golden Target Awards at a glittering ceremony hosted by Aussie actor and TV host Shane Jacobson at the Sydney Opera House. A sold-out crowd of more than 160 PR and communication professionals from around the country came together to […]

Personalisation At Scale: Targeting Audiences With People-based Marketing
  • Marketing
  • Opinion

Personalisation At Scale: Targeting Audiences With People-based Marketing

In this opinion piece, Indy Khabra (pictured below), national managing director at Amnet ANZ, explains power of the the people-based marketing equation, and also reminds marketers that they cannot afford to take data for granted. We are all talking about it. We all want it. We are all trying to get it. It’s that one-to-one […]

Opinion

by B&T Magazine

B&T Magazine