Renault’s Spunky Captur Captured in City-To-Beach Campaign By Task 2 And Plan B

Renault’s Spunky Captur Captured in City-To-Beach Campaign By Task 2 And Plan B

Renault is launching its SUV Crossover in Australia with the campaign: ‘Crossover to Captur. Crossover to Renault.’ Developed by Task2 and Plan B, Renault hope to replicate Captur’s European success where it’s been the top selling model in its category.

Tracey Porter
Posted by Tracey Porter

The integrated campaign is designed to showcase the versatility of Captur that combines the handling and manoeuvrability of an urban hatch with the elevation and room of an SUV.

CREDITS

Advertising Agency – TASK2 / PLAN B

Plan B Creative Director: Matthew Vandermark

TASK2 Partner: Michael Cleary

Head of Production: Iain Todd

Senior Project Manager: Annette Morris

Director: Scott Pickett

Executive Producer: Nick Simkins

Producer: Sarah Nichols

Production Company: Jungle Boys

DOP: Steve Windon

Post House: Method

Editor: Dan Mitchell

Sound House: We Love Jam