Outdoor media company QMS has entered into an exclusive sales agreement to represent GOA Outdoor, Queensland’s leading large format outdoor business in the Melbourne market.
This prized agreement sees QMS secure the Melbourne sales representation for GOA’s 25 digital billboards and 280+ static billboards throughout Brisbane and South East Queensland, providing QMS with a dominant market position in Brisbane.
QMS CEO, Barclay Nettlefold, said “GOA delivers a quality outdoor portfolio that is complementary to our existing offering in Brisbane and South East Queensland. The addition of GOA’s 25 digital and 280+ static billboards combined with our quality advertising signage, enables us to offer advertisers a market leading position in South East Queensland outdoor media.”
GOA joint managing director, Chris Tyquin agreed. “Our partnership with QMS for the Melbourne sales representation of GOA, centres around the clear business synergies we share, and the desire and capability to take the businesses forward on the same growth path.”