People for the Ethical Treatment of Animals (PETA) has released a campaign which compares human sexual assault victims to the suffering of animals.
The title of the campaign “Women Explain What Rape Feels Like for Animals in the Food Industry” argues that the artificial insemination of female cows, pigs and turkeys is on par with the rape of humans.
Warning the campaign is graphic:
The press release states that: “Because no feminist would consume food that’s a product of rape. When you know better, you do better. Go vegan—for mothers, for sisters, for daughters, and for all females whose bodies are exploited.”
PETA President Ingrid Newkirk said: “We are talking about rape: It is rape when someone sticks their hand into a vagina or rectum without permission. That’s the dictionary definition of rape. We believe that everyone should see the reality of dairy, meat, and turkey production and then, unless they’re ethically blind, they will be appalled.
“Every decent person abhors and denounces sexual abuse of women but we cannot blithely accept the sexual abuse of other females who happen not to be human but have the same vulnerability to pain. We can’t fill our mouth full of steak, turkey or cheese knowing that mother cows are routinely sexually abused and that their calves—their beloved offspring—are taken from them shortly after birth. Any woman (or man!) with a heart should scream bloody murder on behalf of the animals who can’t scream it themselves.”
This, unsurprisingly, has not been received well by people on social media:
i’m one of the biggest animal activists you’ll meet, but that PETA ad is distasteful. don’t use rape culture for animal liberation.
— brooke (@bubblegumtrap) November 3, 2016
According to PETA, not being vegan is just as bad as the very real issue of rape and sexual violence against women.
Fuck PETA https://t.co/hzOEPsLzEB
— Alex Rogaski (@AlexRogaski) November 3, 2016
there’s no way peta just equated the sexual assault and rape of people to the eating of animal products https://t.co/N597O9yNUK
— max (@perfectcrjme) November 3, 2016
lol peta is mad extra… sure the shit done to animals is wrong as hell but it does not equate to the rape of a human being in slightest https://t.co/pc44D2VbPe
— brother nature ? (@chicoenfuegoo) November 3, 2016
PETA is a joke, and now we know they trivialize everything from rape to racism just to tell people to go vegan
— Anna Keene (@keene_anna) November 3, 2016
this is actually a slap in the fucking face to HUMAN victims of rape and assault. Fuck PETA. https://t.co/Cw4JB0922s
— spooky maranda (@marandaproce) November 3, 2016
and peta proves themselves to be disgustingly misogynistic and insensitive once again! women aren’t cattle, stop exploiting rape victims. https://t.co/yMek8ERqEl
— hell baby (@cyberbabe1998) November 3, 2016
@peta what the hell is wrong with don’t you dare compare a woman being rape to eating diary or meat good sweet lord you’re horrible
— DieHardkingsfan♡ (@LAKingsmom90) November 3, 2016
Hostile reminder that PETA is garbage and has the audacity to equate rape victims with factory farming
— h (@hilaryvsworld) November 3, 2016
— The Rez (@rezzyboy619) November 3, 2016
This isn’t the first time that PETA has trolled the meat-eating world. Here’s a list of some of the most controversial, and ridiculous, campaigns PETA has embarked on for animal rights.