Nando’s India Latest Ad Accused Of Sexism

Nando’s India Latest Ad Accused Of Sexism

Global chicken fast-food chain Nando’s is facing backlash in India after it published an advertisement in English newspaper Hindustan Times which encouraged customers to “touch our buns or breasts, or even our thighs”.

B&T Magazine
Posted by B&T Magazine

The full page ad reads: “Try something you can grab with both hands. We don’t mind if you touch our buns, or breasts, or even our thighs. Whatever you’re into, enjoying any Nando’s meal with your hands is always recommended.”

People took to Twitter to express their outrage:

Nando’s has taken to social media to say sorry for the ad:
[fb_embed_post href=”https://www.facebook.com/NandosIndia/photos/a.158079000878263.34784.157583377594492/1137270519625768/?type=3&theater/” width=”550″/]

A 2011 study found nearly one in four Indian men surveyed admitted to raping. Back in 2012, six men in Delhi gang raped a young woman on a bus; she later died from her injuries. One of the six rapists claimed the victim was responsible for the attack because “a decent girl won’t roam around at 9 o’clock at night.”