As any news savvy person would be well aware, Donald Trump’s attempt to build his promised wall with Mexico has been dominating the headlines of late.
And now Mexico’s biggest airline, AeroMexico, is using Americans’ apparent fear and suspicion of its nearest neighbour to promote the nation as a top place for a vacation.
Titled ‘DNA Discounts’, the ad claims that due to two centuries of Mexican immigration into the US, many Americans have a lot of Mexican in their DNA, but simply aren’t aware of the fact.
And, according to the wonderful spot, the more Mexican DNA a person has, the bigger the discount they’ll get on their next AeroMexico flight.
Check out the top campaign below: