Ogilvy Sydney Re-Launches KFC Burger Range

Ogilvy Sydney Re-Launches KFC Burger Range

In response to competitors growing chicken burger ranges, this week KFC (via Ogilvy Sydney) launched its re-vamped burger range with the introduction of two new burgers – The Zinger Stacker and The Kentucky.

Set to the beats of an iconic 80’s track the TVC campaign showcases these two burgers in all their delicious glory, and reminds Australians that there is only one place to get the best chicken burger around – KFC.

The 30” and 15” ads are running on FTA, PayTV, and online (pre-rolls). The campaign is also supported by outdoor, digital and social media.

https://www.youtube.com/watch?v=KbrxK_jP0b4&list=UU9SPx_i5nlwkHbImkdSP1EA&index=5

Creative credits:

Clients – Valerie Kubizniak, Annabel Fribence, Adam Draper

National Head of Strategy – Mark Sareff

Creative Director – Shaun Branagan

Copywriter – Blake Arthur

Art Director – Matt Ennis

Group Account Director – Sarah Faraday

Senior Account Manager – Corina Roat

Production: One20

Director – Kenn MacRae

DOP – Matt Stewart

Producer – Josh Jenkins

Agency Producer – Gabe Hammond

Post Production – Method Studios

Editor – Mark Bennet

Media – Mediacom




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