DDB’s short rein as Australia’s number one creative agency for new business wins has lasted a mere month after the WPPAUNZ agency J Walter Thompson pipped its rival for top spot for the month of April according to the latest data from R3.
JWT was the Australian agency for most wins for the month after securing the Subway, Vodafone and Murdoch University business.
DDB dropped one spot to second, Ogilvy retained third, Dentsu soared three spots to take fourth and McCann dropped a place to round out the top five for April.
Interestingly, content agency King Content made the list for the first time, roaring into ninth spot after winning content deals for the Australian Catholic University, mining firm MMG and Curtin University.
The top 20 for April included: