iSelect Ditches The Royals, Appoints New Creative Agency

iSelect Ditches The Royals, Appoints New Creative Agency
SHARE
THIS



Comparison website iSelect has ended its relationship with The Royals after just over nine months.

The Royals was chosen as iSelect’s integrated creative agency in November last year following a competitive pitch, and delivered its new brand campaign in April.

However, the comparison website has decided to cut ties with The Royals, and appointed Melbourne agency Fenton Stephens to handle its creative duties going forward.

Fenton Stephens strategy director Simon Antonis confirmed the agency’s appointment to B&T.

“We are all looking forward to getting stuck into creating some brilliant work for a great brand,” he said.

The Royals confirmed the account loss to B&T, while iSelect has been approached for comment.

Latest News

How To Drive & Measure Online To Offline Sales & Sampling
  • Marketing
  • Media

How To Drive & Measure Online To Offline Sales & Sampling

In today’s complex digital world, bringing a new product to the market is not as simple as it once was. There is no norm to the way people shop – it’s unique, personal and individual. Long gone are the days when a new FMCG product simply bought it’s space in the retail shops and waited […]