Online Sports Retailer Wiggle Appoints IKON

Online Sports Retailer Wiggle Appoints IKON

Ikon Communications, part of STW, has been appointed by online sports retailer Wiggle, following a competitive pitch and three month review.

The win sees Ikon taking over from Wiggle’s in-house team in the UK. The move is part of a wider push from Wiggle to establish themselves in the Australian market, which involved setting up a new office and team locally.

wiggle_logo_AU

Adam Johnson, general manager for Wiggle Australia, said: “We’re delighted to be working with an innovative and forward thinking agency such as Ikon.  The team at Ikon has demonstrated an excellent understanding of our business and provided great strategic thinking. In addition, our performance continues to grow month on month.”

Simon Dunwoody, head of search at Ikon said: “Wiggle are exactly the type of client we like to work with. They’re absolutely disrupting the Australian sporting goods marketplace and passionate about what they do. They love to push the boundaries of digital marketing and we’re excited to be part of their success in Australia.”




Please login with linkedin to comment

comedy Google Preferred influential

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]