GroupM Round Table: What keeps Them Up At Night

How does a brand become the next “big thing”? The Group M Round table contemplates the possibilities

B&T Magazine
Posted by B&T Magazine

The group also reveals how their night time pondering impacts their brands.

Those five marketers who took time out of their days are:

Anastasia Barlas, marketing director – Australia & New Zealand Kimberly-Clark Australia
Emma Rugge-Price, VP, communications, General Electric
Nikki Lawson, chief marketing & development officer, YUM Brands
Dominic Brandon, group manager, marketing and brand, Allianz
Ed Smith, executive Director, sales and marketing, Foxtel