Foxtel Busted For Running Marriage Equality Ads

Foxtel Busted For Running Marriage Equality Ads

Foxtel has breached broadcasting rules after it ran an ad for marriage equality but failed to proper acknowledge where the politicised ad had come from.

The ad titled Marriage Equality: It’s Only Fair showed everyday gay people – a lifesaver, a soldier and a doctor – who were unable to marry.

Check out the offending ad below:

However, because the ad was deemed political it falls under the Broadcasting Services Act and should’ve included the organisation that authorised the ad, where its office is headquartered and the name of every speaker in the ad.

Foxtel has said its actions were unintentional and wants the decision dismissed by the The Australian Communications and Media Authority (ACMA). What fines, if any, Foxtel will face is unclear.

Last month, Network Ten in Perth faced a similar problem after it ran a pro-life ad which also failed to provide the correct labelling. In these cases, ACMA typically comes down on the broadcaster of the ad and not the advertiser itself.




Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]