Float, the resource scheduling app for agencies and studios, has created a new series that looks at the stories behind the creators of independent and successful ad agencies and creative studios across the globe.
Agency Founders kicks off featuring two Melbourne agencies – The Royals and Studio Thick – as well as .NET New Agency of the Year winners Anton & Irene.
Float co-founder Glenn Rogers said he wanted to shine a light on some of the most successful, but perhaps lesser known independent agencies, and inspire those that were considering starting their own.
“Since we launched Float, I’ve been fortunate enough to work with some of the great minds behind these agencies, and their stories have always fascinated me,” he said.
“These are people who are driven by their work and determined to deliver great outcomes for their clients. They possess both incredible creativity and a keen business acumen – essential elements behind their success.
“Hearing these agencies tell their stories has been incredibly insightful and enjoyable for me, and I hope it will be for you as well.”