DDB appoints new Sydney MD

DDB appoints new Sydney MD
SHARE
THIS


What best describes you?

DDB Group Australia has announced the appointment of Kieren Cooney as Managing Director, DDB Group Sydney.

Cooney will oversee DDB Group’s Sydney based businesses including DDB, Mango, Remedy and Tribal. As part of these changes, Nicole Taylor has been appointed as Managing Director, DDB Sydney, reporting directly to Cooney.

Andrew Little, CEO of DDB Group Australia said, “Today’s announcement is an important step in the ongoing evolution of our Australian business. We’re making the changes now to become the agency we believe is right for the future. That is an agency where we are applying our strategic and creative firepower to business beyond communications and this will mean growing from our strengths. We are lucky to have some of Australia’s finest creative minds working on many of Australia’s most loved brands; but it will also mean developing new strengths as we ensure we remain in step with the changing needs of Australian businesses and the changing ways we live and communicate in Australia.”

“Kieren has an exceptional reputation and quickly became an obvious choice when considering candidates for this role. Not only is he is an experienced and successful CEO, but with over 20 years experience working at the forefront of some of the region’s most dynamic organisations he brings with him extensive knowledge of multiple industries including telecommunications, media, retail, banking and IT. I have no doubt that he will be a force of positive change for both our clients’ businesses as well as our own”.

Cooney has held Senior Executive positions at Telecom New Zealand, Leading Edge and most recently as CMO of NBN Co.

Chairman, DDB Group Australia and New Zealand, Marty O’ Halloran said, “I am delighted to welcome Kieren into DDB. I have watched Kieren’s impact across the region for many years as a transformative leader at the intersection of marketing and technology. I am confident his skill set will be a great complement to Andrew and Nicole’s and will prove an invaluable asset to DDB and our clients.”

Commenting on the new role, Cooney said, “I am really excited to be joining DDB. I have been a long time admirer of DDB, not only on the quality of their creative work and the impact they have on their clients’ businesses, but also on the way they have lead the industry in their hunger to embrace and lead change. And this fearless hunger for change will be crucial as we work closely with our clients on new ways to start conversations and build relationships with their customers.”

“DDB Australia has a remarkable presence in the region and Andrew Little and Chris Brown have rightfully gained the attention of the global stage with what they have achieved. It has been an impressive journey to follow and one I am excited to now be a part of.”

Andrew Little further comments on the promotion of Nicole Taylor to Managing Director, DDB Sydney, “Nic has over 15 years experience in the communications industry and is one of the most highly regarded professionals in the industry, testament to this being the incredibly strong relationships that she has with her team, colleagues and clients. Nic is also an active supporter of a more diverse Australian advertising community having represented the Australian Communications Council in this space. I am delighted for Nic and this is an incredibly popular decision at the agency.”

Taylor has been with DDB Sydney for nearly four years and is currently Managing Partner running two of DDB Sydney’s largest heritage accounts – Volkswagen and McDonald’s. She has a strong track record at running big, complex pieces of businesses and is highly regarded for creating positive cultures where creativity and great work can thrive.

Incoming DDB Sydney Managing Director, Nic Taylor comments, “DDB Sydney is a brilliant, strong and consistently high performing agency – and I am really excited and privileged to have the opportunity to step into the role of Managing Director where I can inspire and influence both consolidation and growth. During my time at DDB Sydney I have been fortunate enough to lead two amazing and highly awarded clients. Together we have undertaken brave and innovative work.

“I started my career nearly 20 years ago straight from university as a junior at VCD and then GPB, working in the Sydney communications industry ever since including two years client side which provided me with balanced insights into strategy, creative and account service. I am looking forward to working with Andrew and Kieren and watching DDB Sydney even further strengthen its leading position,” Taylor concluded.

Both Cooney and Taylor commence their new roles effective Monday, July 28.

Please login with linkedin to comment

Latest News

The Advertising ID Consortium Welcomes New Platform Partners
  • Advertising

The Advertising ID Consortium Welcomes New Platform Partners

The Advertising ID Consortium – the open identity solution for the digital advertising ecosystem – has announced new platform partners. Since the Consortium’s announcement in May 2017, the founding members have established a governance framework and product specification that includes an open and standardised cookie and accessible people-based identifiers, delivered in a secure, privacy conscious […]

Marketing Melodies Partners With Spotify-Backed Soundtrack Your Brand
  • Marketing

Marketing Melodies Partners With Spotify-Backed Soundtrack Your Brand

Australian in-store music provider Marketing Melodies has announced an exclusive reseller agreement with Spotify-backed Soundtrack Your Brand for the Australia and New Zealand markets. Founded in Sweden in 2013, Soundtrack Your Brand was developed to kill bad background music. Its flagship solution, Soundtrack Business, is a music streaming platform licensed for commercial and public spaces. The […]

Social Garden Becomes First Bronze Snapchat Certified Partner In Australia
  • Advertising
  • Marketing

Social Garden Becomes First Bronze Snapchat Certified Partner In Australia

Customer acquisition firm Social Garden has become the first business in Australia to achieve Bronze status on Snapchat. Among the new benefits Social Garden will receive as a result of its Bronze status is access to beta versions of Snapchat data tools, such as the Snapchat Conversion Pixel, as well as being among the first […]

Hypetap Appoints Nuffnang’s Chris Morfis As GM
  • Marketing

Hypetap Appoints Nuffnang’s Chris Morfis As GM

Influencer marketing player Hypetap has made its second senior hire in less than a month, appointing Chris Morfis as the company’s general manager. Joining from influencer marketing provider Nuffnang Australia, Morfis will guide Hypetap’s growing team, providing strategic direction to accelerate the company’s growth, as well as leading operations and managing relationships with key partners. Morfis’ appointment will […]

On Air sign in a studio broadcasting via radio, podcast or wireless transmission.
  • Media

ARN Announces Departure Of Content Director & Radio Veteran

Australian Radio Network (ARN) has announced that Charlie Fox, content Director for WSFM and The Edge, and WSFM morning announcer Ron E Sparks, have departed. Fox has been with ARN since 2005, and Sparks joined WSFM in 2002. ARN national content director Duncan Campbell said the departure of Fox and Sparks are part of the […]

OMD Announces New MD For Melbourne
  • Media

OMD Announces New MD For Melbourne

OMD unveils new Melbourne MD, and it certainly wasn't among any of B&T's picks. Not that we were picking, mind you.

Sydney Festival Chooses Brightcove To Enhance Online Video Content
  • Media

Sydney Festival Chooses Brightcove To Enhance Online Video Content

Video cloud service Brightcove has announced that Sydney Festival has selected the platform to improve its user experience through online video content. Brightcove will do so by removing third-party branding and pre-roll ads, as well as adding autoplay functionality, ahead of the event in January. Leveraging the Brightcove video platform to host and publish video […]

Does Your Christmas Marketing Suck?
  • Opinion

Does Your Christmas Marketing Suck?

Remember the old Palmolive soap ad that asked, "Don't wait to be told"? This is sort of similar, albeit sans any suds.

Opinion

by Peter Harris

Peter Harris
Queensland Anti-Porn Crusaders Cop Ad Ban
  • Campaigns

Queensland Anti-Porn Crusaders Cop Ad Ban

We have a strident anti-pornography policy at B&T. Earphones must be worn at all times and strictly no little people.

by B&T Magazine

B&T Magazine
Nature’s Way Celebrates Big Things Little People Do In UCG Videos Via Wavemaker & Storyful
  • Advertising
  • Campaigns
  • Marketing

Nature’s Way Celebrates Big Things Little People Do In UCG Videos Via Wavemaker & Storyful

Health and wellbeing company Nature’s Way is celebrating the achievements of kids in a series of relatable and entertaining online videos that tug at the heart strings of parents. Instead of using actors to tell the brand story of Nature’s Way’s Kids Smart supplement range, Storyful has helped Wavemaker to license user-generated content clips of […]

DEC PR Wins Hisense Account
  • Marketing

DEC PR Wins Hisense Account

Electronics and whitegoods specialist Hisense has announced it has appointed DEC PR to lead its strategic communications remit in the local market, following a competitive tender process. DEC PR will work to support its brand building activities and managing corporate communications. The agency’s work will integrate closely with Hisense’s other marketing partners. Andre Iannuzzi, marketing […]