Cummins&Partners Lures Matt Rose To Lead Energy Australia & Bendigo Bank

Cummins&Partners Lures Matt Rose To Lead Energy Australia & Bendigo Bank

Cummins&Partners has added to their senior leadership ranks luring Matt Rose (right in photoO to lead their Energy Australia and Bendigo Bank businesses.

Rose has a wealth of experience in both multinational and start-up worlds, previously working at agencies including a ten-year stint at Ogilvy Melbourne, Zoo Group, MEXT and Interbrand.

He brings strong category experience on the customer-champion Red Energy and ran the AAMI business in the celebrated ‘Rhonda and Katut” era.

Chris Jeffares, CEO at Cummins&Partners said, “Matt has a great passion for our industry which is infectious. He has helped big clients tackle big problems and we are honoured to have him join us.”

Rose has also had a real focus on contributing to the industry including lecturing stints at Monash University and Adschool.

Rose said, “I am delighted to join Cummins&Partners. The opportunity presents a brilliant chance to continue to lead, learn and grow. I love private enterprise and helping build businesses, so the opportunity to work with one of Australia’s leading independent agencies and partnering with the likes of Sean, Katie, Tom and CJ was too good to pass up. I’m looking forward to working with this super talented team to further grow the agency to be the most creative and effective in town”.

Katie Firth (left in photo), client services director added, “Matt’s background and track record in services marketing is super impressive and we can’t wait to see the value he’ll add to our clients’ businesses. He helps to further bolster the talented bunch of people we have here in the agency”.




Please login with linkedin to comment

cummins&partners

Latest News

Revium Snags Peter Bauld From Deloitte Digital
  • Advertising

Revium Snags Peter Bauld From Deloitte Digital

Revium, a leading full-service digital and AI consultancy, has announced the appointment of Peter Bauld (lead image) as Executive General Manager. Revium is a full-service digital and AI consultancy with over 20 years of experience creating engaging digital experiences for leading organisations and their customers. Bauld joins Revium after an illustrious career spanning over two […]

Veridooh Snatches Prashand Menon From ScentreGroup
  • Advertising

Veridooh Snatches Prashand Menon From ScentreGroup

Out-of-home OOH) and digital media leader Prashand Menon (lead image) has joined OOH ad tech company Veridooh as group business director within NSW and QLD. Menon joins Veridooh from his most recent role as ScentreGroup’s group business director and brings with him more than 10 years of experience in Australian media. Previously, he held positions […]

Kat & Co Transforms Into THE WORLD OF Experiential Agency
  • Advertising

Kat & Co Transforms Into THE WORLD OF Experiential Agency

After more than twelve years of producing experiences for some of the world’s most innovative brands, including Hermes, Van Cleef & Arpels, Louis Vuitton, and Tiffany & Co, Kat & Co has quietly metamorphosed into THE WORLD OF. THE WORLD OF is an experiential agency at the juncture of culture, technology and the human condition. […]

SMG Studio Launches Risk: Global Domination X Dune Part Two
  • Campaigns

SMG Studio Launches Risk: Global Domination X Dune Part Two

Through a licensing agreement with Legendary Entertainment, SMG Studio inked the rights to adapt Dune: Part Two into a game based on Risk: Global Domination, Hasbro’s interactive board game. Inspired by Denis Villeneuve’s cinematic masterpiece, Dune: Part Two, this new digital adaptation, RISK: Global Domination X Dune: Part Two, is poised to captivate players from […]

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market
  • Marketing

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market

Taylor Swift, Lunar New Year and the Sydney Gay and Lesbian Mardi Gras Festival have had a dramatic impact on the number of people moving in and around Sydney over the past month, drawing big crowds into the heart of the city and its surrounding suburbs. New data from digital outdoor company QMS reveals a […]