The Core Agency Tells Pet Owners To ‘Nourish Them’ In New TVCs For Pet Circle

The Core Agency Tells Pet Owners To ‘Nourish Them’ In New TVCs For Pet Circle
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Sydney-based creative firm The Core Agency has launched a creative campaign for online pet supplies company Pet Circle.

The campaign leverages Pet Cirle’s new ‘Nourish them’ core idea created by the agency. It includes 30-second and 15-second TVCs, along with outdoor and digital executions.

Christian Finucane, founder and creative partner at The Core Agency, said: “We’re really pleased with this new work for Pet Circle.

“Its simple message will help power the growth of our client. It’s always a bit nerve-wracking filming animals, but the guys at Photoplay did an amazing job on the day.”

CREDITS

Client: Pet Circle

Marketing director: Juvita Janto

Creative: The Core Agency

Creative partners: Christian Finucane and Jon Skinner

Strategy director: Simon Rich

Senior copywriter: Dave Glen

Senior art director: Simone Parravicini

Junior art director: Valeria Camin

Managing director: Jane Callister

Account manager: Max Whitehouse

Senior producer: Bill Doig

Production: Photoplay

Director: Gary John

Producer: Bonnie Fay

Post-production: The Editors

Audio: Smith & Western

 

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