Brightcove Updates Video Cloud Offering To Simplify Video Distribution

Brightcove Updates Video Cloud Offering To Simplify Video Distribution
SHARE
THIS



Video advertising platform Brightcove Inc. has announced general availability of the new Brightcove Video Cloud, the company’s flagship solution re-architected to simplify the complexity of next-generation online video distribution and publishing.

The updated Video Cloud incorporates a new HTML5 user interface, faster upload and playback, mobile publishing, and new custom analytics to scale workflows, speed time-to-live, and measure the impact of video content. Using Brightcove’s next-generation Video Cloud, organisations can expand audience reach, propagate their brand, and engage audiences across devices and platforms.

Simplifying Delivery of Video to Every Destination and Device

The new Brightcove Video Cloud is engineered to simplify the complexities of publishing video across devices and destinations. Video Cloud delivers marketers, broadcasters, publishers, content distributors, and content owners an advanced solution that streamlines video workflow, delivers it to every platform, and provides insight into consumption of video content. New features include:

  • Faster time-to-live – new publishing workflows via a faster upload module, folders, new user interface (UI), and role-based permission speed time-to-live and improve content management and control.
  • Mobile publishing – new responsive HTML5 interface allows upload, management, and publishing of video anytime, anywhere across desktops, tablets, and mobile.
  • Advanced video analytics – a Custom Report Builder that enables analytics and scheduled reporting across Video Cloud accounts to deliver insight into video performance.
  • Industry-leading playback – Video Cloud incorporates the latest Brightcove video player for faster load time, shorter time to first frame, and industry-leading HTML5 playback to deliver an exceptional viewer experience on any screen.
  • Social publishing – enhanced synchronisation and publishing to YouTube from Video Cloud to extend branded content to social platforms.
  • Integrations – connections to leading content management systems (CMS) such as Drupal, Adobe Experience Manager, WordPress, and SharePoint.
  • Platform APIs – built entirely on new, high-performance application program interfaces (APIs), the new Video Cloud enables publishers to leverage all the capabilities of the Ingestion, CMS, Player, Player management, or Analytics modules of the Video Cloud platform through well-designed REST APIs and integrate them into existing or custom architectures. These new APIs allow Video Cloud to fit into any part of an end-to-end video workflow.

 

Please login with linkedin to comment

Latest News

Queensland Government Apologies To Upset Tradies For Commonwealth Games Ad
  • Advertising

Queensland Government Apologies To Upset Tradies For Commonwealth Games Ad

Queensland premier Annastacia Palaszczuk has issued an apology to tradies who have been offended by a new ad campaign that urges people to consider alternative transport during the Gold Coast Commonwealth Games in April. The ‘Get Set For The Games’ cartoon campaign depicts a tradie riding along a traffic-congested road on a children’s pink bicycle, […]

by B&T Magazine

B&T Magazine
Fairfax Appoints Philippa Walker As Head Of Travel
  • Media

Fairfax Appoints Philippa Walker As Head Of Travel

Following the recent restructure of its commercial division, Fairfax Media has appointed Philippa Walker to oversee the Travel vertical within Australian Metro Publishing (AMP) business which includes The Sydney Morning Herald, The Age, The Australian Financial Review, Brisbane Times, WAtoday and more.  In late 2017, the commercial teams were reshaped with a vertical focus under […]

Australia’s OOH Industry Grows Revenue For Eighth Consecutive Year
  • Advertising
  • Media

Australia’s OOH Industry Grows Revenue For Eighth Consecutive Year

The local out-of-home (OOH) industry increased its net media revenue by 6.03 per cent in 2017 to $837.1 million, signifying its eighth consecutive year of growth. According to figures released by the Outdoor Media Association (OMA), net revenue for the OOH industry grew 4.5 per cent in the final quarter of 2017 to $252.7 million. Digital […]

SpotX Appoints Gavin Buxton As Asia MD
  • Advertising

SpotX Appoints Gavin Buxton As Asia MD

Video advertising platform SpotX has announced it has appointed Gavin Buxton as managing director of Asia to lead the company’s expansion in the region. Buxton has over 17 years’ global experience in the digital advertising space, having worked in leadership roles at tech and publishing companies, including Microsoft, Turner Broadcasting, and LinkedIn, with the last […]

Big Mobile Doubles Down On Ad Tech & Rebrands
  • Advertising
  • Technology

Big Mobile Doubles Down On Ad Tech & Rebrands

B&T Awards 2017 finalist Big Mobile has unveiled a fresh look to reflect its new ad tech credentials. The company successfully pivoted its business from ad network to mobile ad tech vendor when it announced a joint venture (JV) with Widespace in October last year. As a result of the business changes, Big Mobile wanted […]

March One Appoints New Senior Account Manager
  • Advertising

March One Appoints New Senior Account Manager

Independent ad agency March One has appointed a fresh face to the team, with Melanie Tozer to reinforce its mission to put humans first as a senior account manager. Tozer (pictured above), an up-and-coming talent from New Zealand, will align her extensive experience in FMCG marketing with March One, having worked on accounts for Bunnings […]

What To Expect From The App Economy In 2018
  • Opinion
  • Technology

What To Expect From The App Economy In 2018

Here's an insightful, authoritative synopsis of the app economy. So, you're right, it wasn't written by a B&T journo.

Opinion

by B&T Magazine

B&T Magazine