BMF Adds Two Extra Planning Directors To The Team

BMF Adds Two Extra Planning Directors To The Team
SHARE
THIS



BMF has strengthened its planning team, welcoming David Warren and Hugh Munro as Planning Directors.

David Warren comes with incredible pedigree. With over 12 years of experience in integrated communications planning, he has led marquee accounts like Toyota at Saatchi & Saatchi and Philips across Europe at DDB London. He is passionate about the intersection of effectiveness and creativity, utilising his bookish zeal for neuropsychology, both to understand why people do what they do and why he cannot break his English tendency to apologise all the time. In a short time at BMF, David has developed the strategy for “You’re Better On Beef” for MLA and also led strategic thinking on the winning SportsBet pitch.

Hugh Munro previously headed up strategy at Tongue for the last four years. Prior to that he learnt his craft from some of the best at The Campaign Palace and McCann. Munro sits on the APG Committee and was named in B&T’s 30 Under 30 in 2013. He effortlessly blends traditional brand planning with a digital lens, his work having been widely awarded from the Effies to the AIMIAs.

BMF executive planning director, Christina Aventi, comments: “We have a policy of hiring people better than ourselves and these planning directors, along with the home grown Ali Tilling, represent that. We want to build a Noah’s ark of talent – strong generalists with particular passions that we see as innovating the craft of strategy. We also have incredible depth coming through the ranks, in Sarah Hood and Emily Field, the directors of tomorrow. The planning department has never been in better shape at BMF. Ever.”

Please login with linkedin to comment

Samsung

Latest News

Blue 449 Launches New Campaign For Chivas  “Success Is A Blend”
  • Campaigns
  • Media

Blue 449 Launches New Campaign For Chivas “Success Is A Blend”

Blue 449 has launched a new paid media campaign called Success is a Blend for Chivas Regal, the original luxury blended Scotch whisky. This through the line campaign celebrates the belief that blended is better, in life and in Scotch. Chivas’ faith in blending was instilled by founding brothers, James and John Chivas, who pioneered […]

The Australian Unveils Fourth Edition Of The Deal For Emerging Female Leaders
  • Media

The Australian Unveils Fourth Edition Of The Deal For Emerging Female Leaders

The Australian has today published its fourth annual edition of The Deal focused on emerging female leaders, in association with Chief Executive Women (CEW). The issue showcases successful women while asking some challenging questions. The Deal editor Helen Trinca said: “Women have achieved so much, even if there is more to do, and there is […]

Shake The Cage Cup Submissions Open
  • Media

Shake The Cage Cup Submissions Open

Didn't have much like on the recent Melbourne Cup? Well, why not turn your attention to the Shake The Cage Cup instead?