Australian Radio Network’s (ARN) Sydney station KIIS 1065 is running a campaign to promote its first-ever listener event with breakfast team, Kyle Sandilands and Jackie O.
The campaign kicks off this week and will run for a fortnight with listeners encouraged to stay tuned to KIIS to win tickets to the KIIS Goodbye to Summer Party.
Promos on Seven will also drive listeners to stay with KIIS for their chance to attend.
ARN sales director Matt Granger said: “We’re very pleased to be partnering with Channel Seven for our KIIS Goodbye to Summer Party. Equally, Kyle and Jackie, and all the on-air talent are thrilled to be hosting their first listener event at KIIS 1065, one of many fantastic integrated campaigns we have planned for this year.”
Ana Bacic, Channel 7 head of marketing, added: “KIIS 1065 and Channel Seven are a great match and we’re very excited to be teaming up to bring Home and Away cast members together with listeners and viewers for a funfilled night.”
The KIIS Goodbye to Summer Party with Kyle & Jackie O and Home & Away will be held at The Ivy Penthouse in Sydney on March 6.