Creepy emoticon ad against child sexual abuse

Creepy emoticon ad against child sexual abuse

“Who’s really chatting online with your child?” is the tagline of Innocence in Danger’s new campaign.

B&T Magazine
Posted by B&T Magazine

Nonprofit organisation, Innocence in Danger, teamed up with French agency ROSAPARK to bring widely recognised emoticons to life in a chilling campaign against child sexual abuse.

Established in 1999 Innocence in Danger now operates in 29 countries.

The organisation “brings together militants, Internet specialists, jurists, political decision-makers, businessmen, media and national action groups to sensitise world opinion on the increasing problems of paedo-criminality” it said on its website.