BMF creates all-star FFA campaign

BMF creates all-star FFA campaign

BMF is behind a campaign for the Football Federation Australia.

The campaign creative features Alessandro Del Piero, Harry Kewell and Emile Heskey.

David Gallop, FFA CEO, said: “Last season showed that the A-leage atmosphere is something unique, the fans are loud and proud, and this campaign will blow the lid off it and show not only our fans but those new to the game what the A-league is all about.”

A teaser campaign kicked off on September 20. One 30-second and two 15-second TVCs were launched yesterday.

Watch the TVC here.

CREDITS:

Client: FFA; agency: BMF; creative director: Justin Ruben; copywriter: Piero Ruzzene; art director: Flavio Fonseca; producer: Christina Wilmot; production company: Sweetshop; post production: Method 




Please login with linkedin to comment

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]