The Australian Association of National Advertisers (AANA) has branded 2013 an “action year” for the organisation as it announced Omnilab Media’s Sunita Gloster its new chief executive.
Gloster, former CEO of Omnilab Media’s creative services division, replaces acting chief exec, Alina Bain.
Gloster (pictured) will take over the reins from June 10.
“AANA holds a pivotal role as the industry advocate in promoting responsible self-regulation and commercial freedom of expression,” Gloster said.
"I am committed to ensuring that the AANA sits at the heart of every issue by providing an evolving, collaborative and effective resource to all our members as they strive to deliver positive business results.”
Inese Kingsmill, chair of the AANA, thanked Bain who she said was “instrumental” in crafting the organisation’s new strategic plan.
In the statement Kingsmill said: “Bain will continue to expertly champion and lead AANA’s regulatory affairs work and will expand her role further as the AANA embarks on its new strategic plan.”
"This is an action year for the AANA, we are keen to freshen things up and provide clear and tangible member benefits,” she added.
“We are committed to inspiring and equipping marketers to build strong brands and businesses in an environment of rapid change. We want to promote and elevate innovative, responsible and respected marketing and the value it delivers in a business context.
“Given this brief, we are delighted Sunita is stepping in to the CEO role as she brings a unique set of skills which will help to grow the AANA into a new era."
Industry heavyweight Gloster, who has been a Board Director on the European Association of Communications Agencies and sat on the Council of International Agencies for Europe, was recommended for the job by recruitment firm Hourigan International.