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B&T - cutting edge, must read news that the advertising and marketing professional cannot live without.
B&T is a specialist magazine that reports on the events and issues that are important to the advertising and marketing professional – as they occur. It covers the latest marketing strategies, account moves, people moves, and media trends with hard-nosed analysis and expert opinion from the industry's top players. With B&T you will never be left behind again.
It is the only industry publication with an associated website of archived articles and daily e-newsletter. With B&T you can get the news first with the e-newsletter and then follow up with further analysis of the issues in the magazine or use the website to research past articles.
Our product range includes
- B&T Magazine – covering the latest marketing strategies, account moves, people moves, and media trends with hard-nosed analysis and expert opinion from the industry's top players.
- Daily e-newsletter – the most up-to-date source of industry news available. We bring you the stories that affect the industry as they break. Click here to register
- Bandt.com.au – one of the most important business tools available for advertising and marketing professionals. Content includes an archive of all articles and stories dating back to January 1, 2000 with a detail search engine to allow you to get the information you need quickly, directory listings for important contacts throughout the industry and breaking accounts and campaigns pages to keep you on top of the game.
- B&T Yearbook – now available in either print or online format. Contains all the essential contacts you might need to keep on top of this fast moving industry.
- AARDS (Australian Advertising Rate and Data Service) is the advertising industry's standard media reference tool. It contains comprehensive listings, including contact details and advertising specifications, of all Australian newspapers and magazines, radio and television stations and outdoor media.
Click here to find out about subscribing to any of the B&T product range.
Reed Business Information
Reed Business Information is Australia’s leading and largest B2B publisher and information provider. With magazines like Australian Doctor, New Scientist, B&T Weekly, Travel Week and many other market leading publications, we provide Australian decision makers with the highest quality information available.
Our extensive product range comprises of magazines, supplements, directories, and online industry portals and e-newsletters. We provide a strong mix of print, online and direct marketing opportunities. RBI has developed the most advanced internet portals in the B2B industry, see the RBI Australia Protfolio below.
With the backing of our parent company Reed Elsevier, the largest B2B publishing company in the world, we will continue to develop and deliver information-driven services that suit our clients in Australia.
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