Cannes Lions introduces a mobile circus 17 May 2012 0 Cannes Lions has partnered with global mobile trade organisation, Mobile Marketing Association (MMA), and mobile advertising technology provider, Velti, to bring a new program of mobile-focused…
Buble to launch smoothfm 17 May 2012 0 Canadian crooner Michael Buble is the face of DMG Radio Australia’s marketing blitz to launch its smoothfm station in Melbourne and Sydney.
PostClick opening Brisbane office 17 May 2012 0 The PostClick ad network is opening a new office in Brisbane in a bid to exploit the burgeoning online media industry in the city.
BWM Sydney hire Bondi founder as ACD 17 May 2012 0 Bondi Advertising founder Steven Thomson has been hired as associate creative director at BWM Sydney.
Celebrity Apprentice finale suffers after Ninemsn stuff up 17 May 2012 0 The finale of Nine's The Celebrity Apprentice pulled an uninspiring 1.04 million viewers last night, overshadowed by the more popular Australia's Got Talent and The Block.
How collaboration across the media industry will bring about the end of the Australian oligopoly Stewart Gurney An opinion piece from Professor Mark Ritson recently arguing that the days of the Australian oligopoly were over generated a significant amount of debate online. In response PHD strategist Stewart… 35 minutes ago 0
Earning trust Kieran Moore, CEO, Ogilvy PR For more than the past three decades Roy Morgan Research has been researching the standing of various professions on the criteria of ethics and honesty in the eyes of the public. 1 hour ago 0
Is above-the-line advertising dying a slow death? Bold claims surfaced again recently that TV advertising is dying a slow death and is no longer relevant in the fast pace of the digital world, writes Nick Spooner, CEO at Salmat Digital. 1 day ago 0
But I ordered a double espresso you dimwit! As companies put customer service back at the centre of their business, how do we make it more than an ‘idea’? How do we create solutions that are customer focused, responsive and relevant without… 3 days ago 0
Corporate world vs adland Madeleine Ross Sometimes it seems that agency folk are from Mars while corporate suits are from Venus. Here, Madeleine Ross investigates how they can learn from each other's differences… 1 week ago 0
Setting the agenda Claudine Capel With a long background in marketing, Margaret Zabel has much to bring but also much to learn as the industry’s agency champion in her new role as CEO of The Communications Council, reports Claudine… 1 week ago 0
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